Psychoanalysis Audience in Germany

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Psychoanalysis has an estimated audience of 280,173 people in Germany. 60.3% are female, 39.7% are male, average age 38.5. Top brand affinities: Jotex, Sigmund Freud, Tagesschau, Real-time business intelligence, Emotional intelligence.

Top brand affinities include Jotex, Sigmund Freud, Tagesschau, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Psychoanalysis audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Mindfulness, Spirituality.

Category: Health · Type: Topic

Demographics of Psychoanalysis fans

Demographic split for Psychoanalysis audience in Germany
MetricValue
Female60.3%
Male39.7%
Average age38.5
Estimated audience size280,173

Audience persona

The typical Psychoanalysis fan in Germany is more female, around 38.5 years old, with strong Mindfulness tendencies and a notable affinity for Jotex.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Psychoanalysis audience
BrandAffinityCategory
Jotex78.71×Shopping
Sigmund Freud25.21×Literature
Tagesschau2.78×Movies & TV
Real-time business intelligence45.88×Business & Career
Emotional intelligence7.74×Health
Western Union5.36×Business & Career
Real property5.44×Home & Garden
Ryanair2.6×Travel & Leisure
Statistics10.74×Business & Career
Pets1.68×Pets & Animals
Italo disco7.64×Music & Radio
Focus2.91×News
Westdeutscher Rundfunk2.94×Movies & TV
Aral AG1.83×Cars & Mobility
Sparkasse2.04×Business & Career
Automobiles1.51×Cars & Mobility
Sports betting4.76×Games
University2.88×Business & Career
Art Collecting5.62×Arts & Culture
Cat food2.46×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Psychoanalysis audience
TraitClusterScore
MindfulnessBALANCE2.34
SpiritualityBALANCE1.71
Convenience OrientationPREMIUM1.55
IndividualismJOY1.52
Pet OwnershipJOY1.51
IndulgenceJOY1.47

Worldwide distribution

Worldwide audience distribution share by country for Psychoanalysis
CountryShare
Brazil19.0%
United States14.5%
Italy7.5%

See Psychoanalysis audiences in other countries

More Health audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Psychoanalysis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.