Raspberry Pi Audience in Germany

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Raspberry Pi has an estimated audience of 593,786 people in Germany. 53.3% are female, 46.7% are male, average age 34.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Arduino, Origin, Harry Potter, notebooksbilliger.de, Microcontroller.

The average Raspberry Pi fan in Germany is 34.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Arduino, Origin, Harry Potter, with strongest over-indexing on Arduino (58.16× the country average). Demographically, the Raspberry Pi audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Software

Demographics of Raspberry Pi fans

Demographic split for Raspberry Pi audience in Germany
MetricValue
Female53.3%
Male46.7%
Average age34.0
Estimated audience size593,786

Audience persona

The typical Raspberry Pi fan in Germany is balanced, around 34.0 years old, with strong Need for Security tendencies and a notable affinity for Arduino.

Top regions in Germany

Top regions ranked by reach for Raspberry Pi in Germany
RegionReachAffinity
Nordrhein-Westfalen148,1661.14×
Bayern119,6311.25×
Baden-Württemberg105,1801.3×
Niedersachsen61,5631.07×
Hessen52,4331.16×
Berlin29,9921.13×
Rheinland-Pfalz29,0850.98×
Sachsen28,9010.99×
Schleswig-Holstein21,6811.02×
Brandenburg15,0010.81×
Thüringen13,3320.88×
Hamburg13,1280.98×
Sachsen-Anhalt10,4430.68×
Mecklenburg-Vorpommern7,2950.64×
Saarland6,6280.91×
Bremen5,3821.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Raspberry Pi audience
BrandAffinityCategory
Arduino58.16×Technology & Electronics
Origin24.56×Music & Radio
Harry Potter2.35×Movies & TV
notebooksbilliger.de8.71×Shopping
Microcontroller32.34×Technology & Electronics
Programmable logic controller51.12×Technology & Electronics
Thingiverse10.53×Arts & Culture
Borussia Dortmund1.79×Sports
Vuelta a España10.48×Sports
The Adjustment Bureau42.22×Movies & TV
FRITZ!Box2.72×Technology & Electronics
Euphoria1.99×Movies & TV
Virtual machine20.22×Technology & Electronics
Transistor29.13×Technology & Electronics
Zotac34.77×Technology & Electronics
FIFA World Cup1.72×Sports
Bungee jumping12.4×Sports
SanDisk12.16×Technology & Electronics
Mindfactory4.96×Shopping
Adventure game2.56×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Raspberry Pi audience
TraitClusterScore
Need for SecurityCONSERVATISM2.48
Early Adopter MentalityPOWER2.26
Convenience OrientationPREMIUM2.09
IndividualismJOY1.59
DIY MentalityTHRILL1.56
PatriotismCONSERVATISM1.55

Worldwide distribution

Worldwide audience distribution share by country for Raspberry Pi
CountryShare
United States19.5%
United Kingdom6.9%
Germany6.8%

See Raspberry Pi audiences in other countries

More Software audiences in Germany

Frequently asked questions

How many fans does Raspberry Pi have in Germany?

Raspberry Pi has an estimated audience of 593,786 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Raspberry Pi fans?

53.3% of Raspberry Pi fans are female, 46.7% are male, with an average age of 34.0 years.

Which brands do Raspberry Pi fans like most?

Raspberry Pi fans show strongest brand affinity for Arduino (58.16×), Origin (24.56×), and Harry Potter (2.35×) over the country average.

Where do Raspberry Pi fans live in Germany?

Raspberry Pi fans in Germany are most concentrated in Nordrhein-Westfalen (reach 148,166), Bayern (reach 119,631), and Baden-Württemberg (reach 105,180). These three regions account for the largest share of the active audience.

What other brands do Raspberry Pi fans also like?

Beyond Raspberry Pi itself, the audience over-indexes on Origin (24.56×), Harry Potter (2.35×), notebooksbilliger.de (8.71×), and Microcontroller (32.34×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Raspberry Pi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.