Rascasse Audience Intelligence

serienjunkies Audience in Germany

A data profile of the people who buy, follow and care about serienjunkies in Germany — modelled from more than twelve digital signal sources. serienjunkies has an estimated audience of 749,561 people in Germany.

The average serienjunkies fan in Germany is 29.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.

Top brand affinities include Gorilla, OK! Magazin, Monkey, with strongest over-indexing on Gorilla (37.31× the country average).

Demographically, the serienjunkies audience skews more female with an average age of 29.2, and over-indexes on personality traits such as Individualism, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical serienjunkies fan in Germany is more female, around 29.2 years old, with strong Individualism tendencies and a notable affinity for Gorilla.

Category: Movies & TV · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the serienjunkies profile in Germany.

Audience size
750K
in Germany
Gender
60.4%
39.6% male
Age
29.2
average years
Country rank
#8382
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

+56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of serienjunkies

60.4% are female, 39.6% are male, average age 29.2.

Fig. 02

Gender split

60.4%
Female
39.6%
Male
Demographic split for serienjunkies audience in Germany
MetricValue
Female60.4%
Male39.6%
Average age29.2
Estimated audience size749,561
Fig. 03

Age distribution

Ø 29.2
average years
Age distribution of the serienjunkies audience in Germany
Age bracketShare%
16-1947%
20-2921%
30-3916%
40-4912%
50+3%
Fig. 04

Worldwide distribution

81.9%

of the worldwide serienjunkies audience comes from Germany.

Worldwide audience distribution share by country for serienjunkies
CountryShare
Germany81.9%
Austria5.7%
Switzerland4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the serienjunkies audience in Germany is strongest.

Fig. 05

Top regions by affinity

serienjunkies fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~8K1.31×
02Sachsen-Anhalt~20K1.25×
03Nordrhein-Westfalen~200K1.19×
04Schleswig-Holstein~30K1.15×
05Brandenburg~30K1.13×
06Saarland~10K1.08×
07Niedersachsen~80K1.07×
08Berlin~30K1.01×
09Mecklenburg-Vorpommern~10K0.96×
10Rheinland-Pfalz~30K0.91×
11Sachsen~30K0.88×
12Hamburg~10K0.87×
13Hessen~50K0.86×
14Thüringen~20K0.86×
15Baden-Württemberg~70K0.76×
16Bayern~90K0.74×
Fig. 06

Affinity by region

Affinity by region — serienjunkies, Germany
0.74×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the serienjunkies audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for serienjunkies audience
#·InterestCategoryAffinity×
01Married At First SightMovies & TV38.07×
02GorillaPets & Animals37.31×
03OK! MagazinNews36.32×
04Norte ShoppingShopping28.71×
05MonkeyPets & Animals27.75×
06Spice GirlsMusic & Radio25.55×
07Shopping QueenMovies & TV18.71×
08chefkoch.deFood & Beverages18.63×
09GalaNews16.61×
10Very (online retailer)Website / Newspaper / Magazine12.23×
11Jennifer AnistonMovies & TV9.74×
12AbiturBusiness & Career9.15×
13In Touch WeeklyNews8.80×
14Jane GoodallPets & Animals8.33×
15Gute Zeiten, schlechte ZeitenMovies & TV8.13×
16PromiFlashInternet & Social Media5.47×
17Sat.1Movies & TV3.52×
18Manuel NeuerSports3.47×
19SupermanMovies & TV3.07×
20RTL TelevisionMovies & TV2.97×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the serienjunkies audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by serienjunkies audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.28×
CreativityOPEN1.08×
Community OrientationOPEN1.08×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by serienjunkies audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.65×
Need for SecurityCONSERVATISM0.66×
Quality AwarenessPREMIUM0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does serienjunkies have in Germany?

serienjunkies has an estimated audience of 749,561 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of serienjunkies fans?

60.4% of serienjunkies fans are female, 39.6% are male, with an average age of 29.2 years.

03

Which brands do serienjunkies fans like most?

serienjunkies fans show strongest brand affinity for Gorilla (37.31×), OK! Magazin (36.32×), and Monkey (27.75×) over the country average.

04

Where do serienjunkies fans live in Germany?

serienjunkies fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~90K), and Niedersachsen (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do serienjunkies fans also like?

Beyond serienjunkies itself, the audience over-indexes on OK! Magazin (36.32×), Monkey (27.75×), Gute Zeiten, schlechte Zeiten (8.13×), and Gala (16.61×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for serienjunkies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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