serienjunkies Audience in Germany
serienjunkies has an estimated audience of 620,889 people in Germany. 60.4% are female, 39.6% are male, average age 29.2. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Gala, Gorilla, OK! Magazin, Monkey, Gute Zeiten, schlechte Zeiten.
The average serienjunkies fan in Germany is 29.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Gala, Gorilla, OK! Magazin, with strongest over-indexing on Gala (16.61× the country average). Demographically, the serienjunkies audience skews more female with an average age of 29.2, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Website / Newspaper / Magazine
Demographics of serienjunkies fans
| Metric | Value |
|---|---|
| Female | 60.4% |
| Male | 39.6% |
| Average age | 29.2 |
| Estimated audience size | 620,889 |
Audience persona
The typical serienjunkies fan in Germany is more female, around 29.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Gala.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 122,108 | 0.77× |
| Bayern | 88,030 | 0.76× |
| Niedersachsen | 85,953 | 1.23× |
| Baden-Württemberg | 78,950 | 0.8× |
| Hessen | 52,127 | 0.95× |
| Berlin | 39,124 | 1.21× |
| Rheinland-Pfalz | 33,942 | 0.94× |
| Schleswig-Holstein | 31,407 | 1.21× |
| Sachsen | 27,902 | 0.79× |
| Brandenburg | 25,061 | 1.12× |
| Sachsen-Anhalt | 22,641 | 1.21× |
| Hamburg | 14,804 | 0.91× |
| Thüringen | 11,549 | 0.63× |
| Mecklenburg-Vorpommern | 10,558 | 0.77× |
| Bremen | 10,185 | 1.65× |
| Saarland | 9,352 | 1.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gala | 16.61× | News |
| Gorilla | 37.31× | Pets & Animals |
| OK! Magazin | 36.32× | News |
| Monkey | 27.75× | Pets & Animals |
| Gute Zeiten, schlechte Zeiten | 8.13× | Movies & TV |
| Spice Girls | 25.55× | Music & Radio |
| Shopping Queen | 18.71× | Movies & TV |
| Jennifer Aniston | 9.74× | Movies & TV |
| chefkoch.de | 18.63× | Food & Beverages |
| PromiFlash | 5.47× | Internet & Social Media |
| In Touch Weekly | 8.8× | News |
| Superman | 3.07× | Movies & TV |
| Norte Shopping | 28.71× | Shopping |
| Gülcan Kamps | 10.13× | Movies & TV |
| Sat.1 | 3.52× | Movies & TV |
| Very (online retailer) | 12.23× | |
| Married At First Sight | 38.07× | Movies & TV |
| Jane Goodall | 8.33× | Pets & Animals |
| RTL Television | 2.97× | Movies & TV |
| Abitur | 9.15× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.11 |
| Early Adopter Mentality | POWER | 1.11 |
| Pet Ownership | JOY | 1.08 |
| Community Orientation | OPEN | 1.05 |
| Social Media Usage | JOY | 1.03 |
| DIY Mentality | THRILL | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 80.5% |
| Austria | 5.9% |
| Switzerland | 4.7% |
See serienjunkies audiences in other countries
More Movies & TV audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does serienjunkies have in Germany?
serienjunkies has an estimated audience of 620,889 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of serienjunkies fans?
60.4% of serienjunkies fans are female, 39.6% are male, with an average age of 29.2 years.
Which brands do serienjunkies fans like most?
serienjunkies fans show strongest brand affinity for Gala (16.61×), Gorilla (37.31×), and OK! Magazin (36.32×) over the country average.
Where do serienjunkies fans live in Germany?
serienjunkies fans in Germany are most concentrated in Nordrhein-Westfalen (reach 122,108), Bayern (reach 88,030), and Niedersachsen (reach 85,953). These three regions account for the largest share of the active audience.
What other brands do serienjunkies fans also like?
Beyond serienjunkies itself, the audience over-indexes on Gorilla (37.31×), OK! Magazin (36.32×), Monkey (27.75×), and Gute Zeiten, schlechte Zeiten (8.13×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for serienjunkies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.