serienjunkies Audience in Germany

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serienjunkies has an estimated audience of 620,889 people in Germany. 60.4% are female, 39.6% are male, average age 29.2. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Gala, Gorilla, OK! Magazin, Monkey, Gute Zeiten, schlechte Zeiten.

The average serienjunkies fan in Germany is 29.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Gala, Gorilla, OK! Magazin, with strongest over-indexing on Gala (16.61× the country average). Demographically, the serienjunkies audience skews more female with an average age of 29.2, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Website / Newspaper / Magazine

Demographics of serienjunkies fans

Demographic split for serienjunkies audience in Germany
MetricValue
Female60.4%
Male39.6%
Average age29.2
Estimated audience size620,889

Audience persona

The typical serienjunkies fan in Germany is more female, around 29.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Gala.

Top regions in Germany

Top regions ranked by reach for serienjunkies in Germany
RegionReachAffinity
Nordrhein-Westfalen122,1080.77×
Bayern88,0300.76×
Niedersachsen85,9531.23×
Baden-Württemberg78,9500.8×
Hessen52,1270.95×
Berlin39,1241.21×
Rheinland-Pfalz33,9420.94×
Schleswig-Holstein31,4071.21×
Sachsen27,9020.79×
Brandenburg25,0611.12×
Sachsen-Anhalt22,6411.21×
Hamburg14,8040.91×
Thüringen11,5490.63×
Mecklenburg-Vorpommern10,5580.77×
Bremen10,1851.65×
Saarland9,3521.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for serienjunkies audience
BrandAffinityCategory
Gala16.61×News
Gorilla37.31×Pets & Animals
OK! Magazin36.32×News
Monkey27.75×Pets & Animals
Gute Zeiten, schlechte Zeiten8.13×Movies & TV
Spice Girls25.55×Music & Radio
Shopping Queen18.71×Movies & TV
Jennifer Aniston9.74×Movies & TV
chefkoch.de18.63×Food & Beverages
PromiFlash5.47×Internet & Social Media
In Touch Weekly8.8×News
Superman3.07×Movies & TV
Norte Shopping28.71×Shopping
Gülcan Kamps10.13×Movies & TV
Sat.13.52×Movies & TV
Very (online retailer)12.23×
Married At First Sight38.07×Movies & TV
Jane Goodall8.33×Pets & Animals
RTL Television2.97×Movies & TV
Abitur9.15×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by serienjunkies audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.11
Early Adopter MentalityPOWER1.11
Pet OwnershipJOY1.08
Community OrientationOPEN1.05
Social Media UsageJOY1.03
DIY MentalityTHRILL1.03

Worldwide distribution

Worldwide audience distribution share by country for serienjunkies
CountryShare
Germany80.5%
Austria5.9%
Switzerland4.7%

See serienjunkies audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does serienjunkies have in Germany?

serienjunkies has an estimated audience of 620,889 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of serienjunkies fans?

60.4% of serienjunkies fans are female, 39.6% are male, with an average age of 29.2 years.

Which brands do serienjunkies fans like most?

serienjunkies fans show strongest brand affinity for Gala (16.61×), Gorilla (37.31×), and OK! Magazin (36.32×) over the country average.

Where do serienjunkies fans live in Germany?

serienjunkies fans in Germany are most concentrated in Nordrhein-Westfalen (reach 122,108), Bayern (reach 88,030), and Niedersachsen (reach 85,953). These three regions account for the largest share of the active audience.

What other brands do serienjunkies fans also like?

Beyond serienjunkies itself, the audience over-indexes on Gorilla (37.31×), OK! Magazin (36.32×), Monkey (27.75×), and Gute Zeiten, schlechte Zeiten (8.13×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for serienjunkies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.