Sheepskin boots Audience in Germany

Sheepskin boots logo

Sheepskin boots has an estimated audience of 539,911 people in Germany. 57.3% are female, 42.7% are male, average age 42.7. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Ugg boots, Chelsea boot, Western Union, limango, Birkenstock.

The average Sheepskin boots fan in Germany is 42.7 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Ugg boots, Chelsea boot, Western Union, with strongest over-indexing on Ugg boots (58.95× the country average). Demographically, the Sheepskin boots audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Sheepskin boots fans

Demographic split for Sheepskin boots audience in Germany
MetricValue
Female57.3%
Male42.7%
Average age42.7
Estimated audience size539,911

Audience persona

The typical Sheepskin boots fan in Germany is more female, around 42.7 years old, with strong Design Affinity tendencies and a notable affinity for Ugg boots.

Top regions in Germany

Top regions ranked by reach for Sheepskin boots in Germany
RegionReachAffinity
Bayern51,0390.59×
Nordrhein-Westfalen47,5790.4×
Baden-Württemberg38,8210.53×
Niedersachsen37,1670.71×
Rheinland-Pfalz34,2281.27×
Berlin32,4541.34×
Sachsen31,1411.18×
Schleswig-Holstein29,6251.53×
Hessen29,5550.72×
Hamburg19,2911.58×
Sachsen-Anhalt16,7051.19×
Brandenburg11,6120.69×
Mecklenburg-Vorpommern11,0191.07×
Saarland10,9541.65×
Thüringen8,6000.63×
Bremen7,1661.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sheepskin boots audience
BrandAffinityCategory
Ugg boots58.95×Fashion & Accessoires
Chelsea boot41.82×Fashion & Accessoires
Western Union10.29×Business & Career
limango11.97×Shopping
Birkenstock6.12×Fashion & Accessoires
Breuninger3.77×Fashion & Accessoires
Hermès3.27×Fashion & Accessoires
H&M2.61×Shopping
TK Maxx2.61×Shopping
Tory Burch8.33×Fashion & Accessoires
IKEA2.15×Home & Garden
Hunter Boots31.39×Fashion & Accessoires
Calzedonia6.18×Fashion & Accessoires
Ryanair2.54×Travel & Leisure
Real property4.31×Home & Garden
Pets1.71×Pets & Animals
C&A2.82×Shopping
Leggings3.98×Fashion & Accessoires
Maison Margiela8.02×Fashion & Accessoires
Do it yourself (DIY)Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sheepskin boots audience
TraitClusterScore
Design AffinityPREMIUM2.05
CreativityOPEN1.68
Quality AwarenessPREMIUM1.64
SustainabilityBALANCE1.54
Early Adopter MentalityPOWER1.54
Sports ActivityPOWER1.48

Worldwide distribution

Worldwide audience distribution share by country for Sheepskin boots
CountryShare
United States41.4%
Japan13.4%
Germany12.9%

See Sheepskin boots audiences in other countries

More Fashion & Accessoires audiences in Germany

Frequently asked questions

How many fans does Sheepskin boots have in Germany?

Sheepskin boots has an estimated audience of 539,911 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Sheepskin boots fans?

57.3% of Sheepskin boots fans are female, 42.7% are male, with an average age of 42.7 years.

Which brands do Sheepskin boots fans like most?

Sheepskin boots fans show strongest brand affinity for Ugg boots (58.95×), Chelsea boot (41.82×), and Western Union (10.29×) over the country average.

Where do Sheepskin boots fans live in Germany?

Sheepskin boots fans in Germany are most concentrated in Bayern (reach 51,039), Nordrhein-Westfalen (reach 47,579), and Baden-Württemberg (reach 38,821). These three regions account for the largest share of the active audience.

What other brands do Sheepskin boots fans also like?

Beyond Sheepskin boots itself, the audience over-indexes on Chelsea boot (41.82×), Western Union (10.29×), limango (11.97×), and Birkenstock (6.12×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sheepskin boots. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.