A data profile of the people who buy, follow and care about Siddhartha in Germany — modelled from more than twelve digital signal sources. Siddhartha has an estimated audience of 324,169 people in Germany.
The average Siddhartha fan in Germany is 37.4 years old, balanced, and lives primarily in Baden-Württemberg.
The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen.
Top brand affinities include Airbag, Aprilia RS250, Motul (company), with strongest over-indexing on Airbag (32.93× the country average).
Demographically, the Siddhartha audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Need for Security, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Siddhartha fan in Germany is balanced, around 37.4 years old, with strong Need for Security tendencies and a notable affinity for Airbag.
The key figures that characterise the Siddhartha profile in Germany.
46.1% are female, 53.9% are male, average age 37.4.
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 37.4 |
| Estimated audience size | 324,169 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 27% | |
| 30-39 | 28% | |
| 40-49 | 18% | |
| 50+ | 12% |
of the worldwide Siddhartha audience comes from Germany.
| Country | Share |
|---|---|
| Mexico | 24.6% |
| United States | 17.1% |
| Germany | 9.1% |
Where the Siddhartha audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~100K | 2.32× | |
| 02 | Bayern | ~80K | 1.54× | |
| 03 | Berlin | ~20K | 1.52× | |
| 04 | Hamburg | ~9K | 1.35× | |
| 05 | Hessen | ~20K | 1.04× | |
| 06 | Bremen | ~3K | 1.00× | |
| 07 | Schleswig-Holstein | ~10K | 0.91× | |
| 08 | Nordrhein-Westfalen | ~60K | 0.90× | |
| 09 | Sachsen | ~10K | 0.87× | |
| 10 | Niedersachsen | ~30K | 0.86× | |
| 11 | Rheinland-Pfalz | ~10K | 0.85× | |
| 12 | Saarland | ~3K | 0.85× | |
| 13 | Thüringen | ~6K | 0.75× | |
| 14 | Brandenburg | ~7K | 0.72× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.68× | |
| 16 | Sachsen-Anhalt | ~5K | 0.65× |
The strongest cross-interests of the Siddhartha audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Aprilia RS250 | Cars & Mobility | 90.40× | ||
| 02 | Motul (company) | Cars & Mobility | 50.87× | ||
| 03 | Crankworx | Sports | 43.29× | ||
| 04 | Airbag | Cars & Mobility | 32.93× | ||
| 05 | Nissan Patrol | Cars & Mobility | 20.00× | ||
| 06 | POLO Motorrad | Cars & Mobility | 11.33× | ||
| 07 | Anthony Hopkins | Movies & TV | 10.20× | ||
| 08 | Škoda Kodiaq | Cars & Mobility | 8.05× | ||
| 09 | Controlled-access highway | Travel & Leisure | 7.72× | ||
| 10 | Motor oil | Cars & Mobility | 6.63× | ||
| 11 | Sixt | Cars & Mobility | 5.60× | ||
| 12 | Automotive lighting | Cars & Mobility | 5.35× | ||
| 13 | Photovoltaic system | Home & Garden | 5.27× | ||
| 14 | HVAC | Home & Garden | 4.20× | ||
| 15 | Solar energy | Home & Garden | 3.97× | ||
| 16 | Solar power | Home & Garden | 3.93× | ||
| 17 | Efficient energy use | Technology & Electronics | 3.92× | ||
| 18 | Photovoltaics | Home & Garden | 3.70× | ||
| 19 | Used car | Cars & Mobility | 3.47× | ||
| 20 | AutoScout24 | Cars & Mobility | 2.93× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 7.71× | |
| Patriotism | CONSERVATISM | 1.94× | |
| Convenience Orientation | PREMIUM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.63× | |
| Mindfulness | BALANCE | 0.65× | |
| Creativity | OPEN | 0.72× |
Siddhartha has an estimated audience of 324,169 people in Germany, concentrated in Baden-Württemberg and Bayern.
46.1% of Siddhartha fans are female, 53.9% are male, with an average age of 37.4 years.
Siddhartha fans show strongest brand affinity for Airbag (32.93×), Aprilia RS250 (90.4×), and Motul (company) (50.87×) over the country average.
Siddhartha fans in Germany are most concentrated in Baden-Württemberg (reach ~100K), Bayern (reach ~80K), and Nordrhein-Westfalen (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Siddhartha itself, the audience over-indexes on Aprilia RS250 (90.4×), Motul (company) (50.87×), Solar energy (3.97×), and Škoda Kodiaq (8.05×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Siddhartha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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