Rascasse Audience Intelligence

Software developer Audience in Germany

A data profile of the people who buy, follow and care about Software developer in Germany — modelled from more than twelve digital signal sources. Software developer has an estimated audience of 1,270,952 people in Germany.

#2687among Topic in Germany#265in Technology & Electronics

The average Software developer fan in Germany is 31.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include GitHub, Computer security, JIRA, with strongest over-indexing on GitHub (19.9× the country average).

Demographically, the Software developer audience skews more male with an average age of 31.0, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Software developer fan in Germany is more male, around 31.0 years old, with strong Need for Security tendencies and a notable affinity for GitHub.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Software developer profile in Germany.

Audience size
1.3M
in Germany
Gender
34.5%♀
65.5% male
Age
31.0
average years
Country rank
#5213
Topic in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Software developer fans

34.5% are female, 65.5% are male, average age 31.0.

Fig. 02

Gender split

34.5%
Female
65.5%
Male
Demographic split for Software developer audience in Germany
MetricValue
Female34.5%
Male65.5%
Average age31.0
Estimated audience size1,270,952
Fig. 03

Age distribution

Ø 31.0
average years
Age distribution of the Software developer audience in Germany
Age bracketShare%
16-1941%
20-2923%
30-3917%
40-4912%
50+6%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Software developer audience comes from Germany.

Worldwide audience distribution share by country for Software developer
CountryShare
United States13.4%
Japan7.1%
China6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Software developer audience in Germany is strongest.

Fig. 05

Top regions by affinity

Software developer fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~100K1.12×
02Nordrhein-Westfalen~300K1.10×
03Bayern~200K1.10×
04Bremen~10K1.10×
05Baden-Württemberg~200K1.09×
06Berlin~60K1.07×
07Brandenburg~40K1.06×
08Hamburg~30K1.04×
09Niedersachsen~100K1.03×
10Rheinland-Pfalz~60K1.02×
11Saarland~20K0.98×
12Sachsen~60K0.94×
13Schleswig-Holstein~40K0.94×
14Thüringen~30K0.94×
15Sachsen-Anhalt~30K0.84×
16Mecklenburg-Vorpommern~20K0.83×
Fig. 06

Affinity by region

Affinity by region — Software developer, Germany
0.83×1.00×1.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Software developer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Software developer audience
#·InterestCategoryAffinity×
01SAP HANATechnology & Electronics22.68×
02Data warehouseTechnology & Electronics20.00×
03GitHubInternet & Social Media19.90×
04JIRATechnology & Electronics19.45×
05DevOpsTechnology & Electronics19.08×
06MongoDBTechnology & Electronics16.73×
07AngularJSTechnology & Electronics15.88×
08Business analyticsTechnology & Electronics10.05×
09Data scienceBusiness & Career9.05×
10Digital transformationBusiness & Career8.31×
11Computer securityBusiness & Career7.03×
12Web serverTechnology & Electronics6.61×
13Python (programming language)Technology & Electronics5.76×
14Information securityBusiness & Career5.61×
15Sabrina CarpenterMusic & Radio5.19×
16Michael SchumacherSports3.50×
17PaybackShopping3.43×
18Cloud computingTechnology & Electronics3.06×
19RedditInternet & Social Media2.92×
20TagesschauMovies & TV2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Software developer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Software developer audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM3.29×
Early Adopter MentalityPOWER2.13×
Career OrientationPOWER1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Software developer audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.71×
Sports ActivityPOWER0.78×
Healthy LifestyleBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Software developer have in Germany?

Software developer has an estimated audience of 1,270,952 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Software developer fans?

34.5% of Software developer fans are female, 65.5% are male, with an average age of 31.0 years.

03

Which brands do Software developer fans like most?

Software developer fans show strongest brand affinity for GitHub (19.9×), Computer security (7.03×), and JIRA (19.45×) over the country average.

04

Where do Software developer fans live in Germany?

Software developer fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Software developer fans also like?

Beyond Software developer itself, the audience over-indexes on Computer security (7.03×), JIRA (19.45×), AngularJS (15.88×), and DevOps (19.08×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in Germany

See Software developer audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Software developer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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