Software developer Audience in Germany
Software developer has an estimated audience of 1,270,952 people in Germany. 34.5% are female, 65.5% are male, average age 31.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: GitHub, AngularJS, Office 365, Google Drive, Computer security.
The average Software developer fan in Germany is 31.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include GitHub, AngularJS, Office 365, with strongest over-indexing on GitHub (25.99× the country average). Demographically, the Software developer audience skews more male with an average age of 31.0, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Software developer fans
| Metric | Value |
|---|---|
| Female | 34.5% |
| Male | 65.5% |
| Average age | 31.0 |
| Estimated audience size | 1,270,952 |
Audience persona
The typical Software developer fan in Germany is more male, around 31.0 years old, with strong Need for Security tendencies and a notable affinity for GitHub.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 317,375 | 1.14× |
| Bayern | 232,311 | 1.14× |
| Baden-Württemberg | 192,593 | 1.11× |
| Niedersachsen | 132,922 | 1.08× |
| Hessen | 103,537 | 1.07× |
| Rheinland-Pfalz | 66,048 | 1.04× |
| Berlin | 62,836 | 1.11× |
| Sachsen | 58,359 | 0.94× |
| Schleswig-Holstein | 41,957 | 0.92× |
| Brandenburg | 41,668 | 1.06× |
| Hamburg | 30,650 | 1.07× |
| Thüringen | 29,187 | 0.9× |
| Sachsen-Anhalt | 24,993 | 0.76× |
| Mecklenburg-Vorpommern | 17,692 | 0.73× |
| Saarland | 14,523 | 0.93× |
| Bremen | 11,114 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| GitHub | 25.99× | Internet & Social Media |
| AngularJS | 17.78× | Technology & Electronics |
| Office 365 | 6.42× | Technology & Electronics |
| Google Drive | 5.47× | Technology & Electronics |
| Computer security | 5.43× | Business & Career |
| Data science | 9.97× | Business & Career |
| JIRA | 14.09× | Technology & Electronics |
| Digital transformation | 9.63× | Business & Career |
| Indeed.com | 3.19× | Business & Career |
| Tagesschau | 2.01× | Movies & TV |
| Information security | 6.06× | Business & Career |
| Real property | 4.57× | Home & Garden |
| Payback | 4.36× | Shopping |
| Western Union | 3.84× | Business & Career |
| Business analytics | 11.61× | Technology & Electronics |
| Pets | 1.65× | Pets & Animals |
| MongoDB | 16.92× | Technology & Electronics |
| Renewable energy | 2.67× | Business & Career |
| 1.99× | Internet & Social Media | |
| 2.47× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.71 |
| Early Adopter Mentality | POWER | 2.4 |
| Career Orientation | POWER | 1.71 |
| Sustainability | BALANCE | 1.5 |
| Social Media Usage | JOY | 1.4 |
| Convenience Orientation | PREMIUM | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 13.4% |
| Japan | 7.1% |
| China | 6.6% |
See Software developer audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Software developer have in Germany?
Software developer has an estimated audience of 1,270,952 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Software developer fans?
34.5% of Software developer fans are female, 65.5% are male, with an average age of 31.0 years.
Which brands do Software developer fans like most?
Software developer fans show strongest brand affinity for GitHub (25.99×), AngularJS (17.78×), and Office 365 (6.42×) over the country average.
Where do Software developer fans live in Germany?
Software developer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 317,375), Bayern (reach 232,311), and Baden-Württemberg (reach 192,593). These three regions account for the largest share of the active audience.
What other brands do Software developer fans also like?
Beyond Software developer itself, the audience over-indexes on AngularJS (17.78×), Office 365 (6.42×), Google Drive (5.47×), and Computer security (5.43×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Software developer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.