Rascasse Audience Intelligence

Software developer Audience in United States

A data profile of the people who buy, follow and care about Software developer in United States — modelled from more than twelve digital signal sources. Software developer has an estimated audience of 5,452,945 people in United States.

#3575among Topic in United States#272in Technology & Electronics

The average Software developer fan in United States is 31.8 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Micro Center, Google Drive, Computer security, with strongest over-indexing on Micro Center (10.46× the country average).

Demographically, the Software developer audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Software developer fan in United States is more male, around 31.8 years old, with strong Need for Security tendencies and a notable affinity for Micro Center.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Software developer profile in United States.

Audience size
5.5M
in United States
Gender
39.8%♀
60.2% male
Age
31.8
average years
Country rank
#6186
Topic in United States
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Software developer fans

39.8% are female, 60.2% are male, average age 31.8.

Fig. 02

Gender split

39.8%
Female
60.2%
Male
Demographic split for Software developer audience in United States
MetricValue
Female39.8%
Male60.2%
Average age31.8
Estimated audience size5,452,945
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Software developer audience in United States
Age bracketShare%
16-1941%
20-2921%
30-3916%
40-4913%
50+9%
Fig. 04

Worldwide distribution

13.4%

of the worldwide Software developer audience comes from United States.

Worldwide audience distribution share by country for Software developer
CountryShare
United States13.4%
Japan7.1%
China6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Software developer audience in United States is strongest.

Fig. 05

Top regions by affinity

Software developer fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~80K1.78×
02Texas~800K1.60×
03Mississippi~70K1.55×
04Georgia~200K1.45×
05Washington, District of Columbia~20K1.33×
06Virginia~200K1.32×
07South Carolina~100K1.31×
08Alabama~100K1.29×
09North Carolina~200K1.28×
10Maryland~100K1.26×
11Indiana~100K1.24×
12Tennessee~100K1.15×
13Washington~100K1.14×
14Nebraska~30K1.13×
15Florida~400K1.11×
16Oklahoma~70K1.10×
17New York~300K1.08×
18Louisiana~80K1.08×
19Arizona~100K1.07×
20New Jersey~100K1.06×
21Minnesota~80K1.06×
22Illinois~200K1.04×
23Ohio~200K1.04×
24California~600K1.02×
25Utah~50K1.02×
26Kansas~40K1.02×
27Kentucky~70K0.99×
28Missouri~90K0.97×
29Nevada~50K0.95×
30Delaware~10K0.95×
31New Mexico~30K0.94×
32Hawaii~20K0.94×
33North Dakota~10K0.94×
34Michigan~100K0.92×
35Oregon~60K0.92×
36Pennsylvania~200K0.91×
37South Dakota~10K0.91×
38Connecticut~50K0.90×
39Wisconsin~70K0.88×
40Idaho~20K0.88×
41Colorado~80K0.87×
42Alaska~10K0.87×
43Massachusetts~90K0.85×
44Iowa~40K0.85×
45Rhode Island~10K0.85×
46West Virginia~20K0.84×
47Vermont~8K0.84×
48Montana~10K0.79×
49New Hampshire~20K0.77×
50Maine~10K0.77×
Fig. 06

Affinity by region

Affinity by region — Software developer, United States
0.77×1.00×1.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Software developer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Software developer audience
#·InterestCategoryAffinity×
01Micro CenterShopping10.46×
02Fry's ElectronicsShopping10.46×
03Massive open online courseBusiness & Career7.62×
04Vera FarmigaMovies & TV7.41×
05Computer securityBusiness & Career5.85×
06NeweggShopping5.75×
07Information securityBusiness & Career5.06×
08Web serverTechnology & Electronics4.88×
09InnovationBusiness & Career3.19×
10Google DriveTechnology & Electronics3.15×
11LinuxTechnology & Electronics2.84×
12SteamGames2.81×
13Master of Business AdministrationBusiness & Career2.64×
14Indeed.comBusiness & Career2.19×
15Planet FitnessSports1.72×
16Best BuyShopping1.63×
17RenovationHome & Garden1.63×
18UniversityBusiness & Career1.63×
19Do it yourself (DIY)Home & Garden1.57×
20United States Postal ServiceBusiness & Career1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Software developer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Software developer audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.97×
Career OrientationPOWER1.61×
Early Adopter MentalityPOWER1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Software developer audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.75×
CreativityOPEN0.77×
TraditionCONSERVATISM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Software developer have in United States?

Software developer has an estimated audience of 5,452,945 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Software developer fans?

39.8% of Software developer fans are female, 60.2% are male, with an average age of 31.8 years.

03

Which brands do Software developer fans like most?

Software developer fans show strongest brand affinity for Micro Center (10.46×), Google Drive (3.15×), and Computer security (5.85×) over the country average.

04

Where do Software developer fans live in United States?

Software developer fans in United States are most concentrated in Texas (reach ~800K), California (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Software developer fans also like?

Beyond Software developer itself, the audience over-indexes on Google Drive (3.15×), Computer security (5.85×), Innovation (3.19×), and Web server (4.88×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Software developer audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Software developer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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