Rascasse Audience Intelligence

States and union territories of India Audience in Germany

A data profile of the people who buy, follow and care about States and union territories of India in Germany — modelled from more than twelve digital signal sources. States and union territories of India has an estimated audience of 294,200 people in Germany.

#6213among Topic in Germany#1417in Travel & Leisure

The average States and union territories of India fan in Germany is 34.7 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Chennai, Chennai Super Kings, NDTV, with strongest over-indexing on Chennai (88.79× the country average).

Demographically, the States and union territories of India audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Spirituality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical States and union territories of India fan in Germany is balanced, around 34.7 years old, with strong Spirituality tendencies and a notable affinity for Chennai.

Category: Travel & Leisure · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the States and union territories of India profile in Germany.

Audience size
294K
in Germany
Gender
52.5%♀
47.5% male
Age
34.7
average years
Country rank
#17579
Topic in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of States and union territories of India fans

52.5% are female, 47.5% are male, average age 34.7.

Fig. 02

Gender split

52.5%
Female
47.5%
Male
Demographic split for States and union territories of India audience in Germany
MetricValue
Female52.5%
Male47.5%
Average age34.7
Estimated audience size294,200
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the States and union territories of India audience in Germany
Age bracketShare%
16-1933%
20-2920%
30-3916%
40-4919%
50+12%
Fig. 04

Worldwide distribution

0.8%

of the worldwide States and union territories of India audience comes from Germany.

Worldwide audience distribution share by country for States and union territories of India
CountryShare
India58.1%
United States4.7%
Saudi Arabia4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the States and union territories of India audience in Germany is strongest.

Fig. 05

Top regions by affinity

States and union territories of India fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.84×
02Hessen~40K1.63×
03Bayern~60K1.24×
04Baden-Württemberg~50K1.15×
05Bremen~3K1.11×
06Hamburg~7K1.03×
07Saarland~3K0.97×
08Sachsen-Anhalt~7K0.96×
09Thüringen~7K0.91×
10Brandenburg~8K0.88×
11Mecklenburg-Vorpommern~5K0.88×
12Rheinland-Pfalz~10K0.87×
13Sachsen~10K0.87×
14Nordrhein-Westfalen~60K0.86×
15Schleswig-Holstein~9K0.81×
16Niedersachsen~20K0.75×
Fig. 06

Affinity by region

Affinity by region — States and union territories of India, Germany
0.75×1.00×1.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the States and union territories of India audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for States and union territories of India audience
#·InterestCategoryAffinity×
01ChennaiTravel & Leisure88.79×
02Phil IveySports82.24×
03Chennai Super KingsSports80.92×
04Anushka SharmaMovies & TV73.52×
05NDTVMovies & TV60.89×
06Shahid KapoorMovies & TV51.20×
07Pakistan Super LeagueSports39.95×
08Egyptian Premier LeagueSports29.68×
09Dead Poets SocietyMovies & TV20.00×
10Indian Super LeagueSports20.00×
11Pakistan national cricket teamSports19.36×
12HindiPolitics & Society17.77×
13ErbilTravel & Leisure15.13×
14India national cricket teamSports13.68×
15spicy foodFood & Beverages11.52×
16Mel GibsonMovies & TV8.86×
17CanadaTravel & Leisure4.71×
18FamilyKids & Family2.86×
19NatureHome & Garden2.70×
20GermanyTravel & Leisure2.48×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the States and union territories of India audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by States and union territories of India audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.00×
Risk AppetiteTHRILL1.92×
TravellingTHRILL1.65×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by States and union territories of India audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.83×
CreativityOPEN0.95×
PatriotismCONSERVATISM0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does States and union territories of India have in Germany?

States and union territories of India has an estimated audience of 294,200 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of States and union territories of India fans?

52.5% of States and union territories of India fans are female, 47.5% are male, with an average age of 34.7 years.

03

Which brands do States and union territories of India fans like most?

States and union territories of India fans show strongest brand affinity for Chennai (88.79×), Chennai Super Kings (80.92×), and NDTV (60.89×) over the country average.

04

Where do States and union territories of India fans live in Germany?

States and union territories of India fans in Germany are most concentrated in Bayern (reach ~60K), Nordrhein-Westfalen (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do States and union territories of India fans also like?

Beyond States and union territories of India itself, the audience over-indexes on Chennai Super Kings (80.92×), NDTV (60.89×), Anushka Sharma (73.52×), and Dead Poets Society (20×) compared to the Germany average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See States and union territories of India audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for States and union territories of India. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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