States and union territories of India Audience in United States

States and union territories of India logo

States and union territories of India has an estimated audience of 1,686,351 people in United States. 46.8% are female, 53.2% are male, average age 37.4. Top regions: California, Texas, New York. Top brand affinities: Natural rubber, Bank account, Electrolyte, Scorpio (comics), Collectable.

The average States and union territories of India fan in United States is 37.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Natural rubber, Bank account, Electrolyte, with strongest over-indexing on Natural rubber (6.92× the country average). Demographically, the States and union territories of India audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Sports Activity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of States and union territories of India fans

Demographic split for States and union territories of India audience in United States
MetricValue
Female46.8%
Male53.2%
Average age37.4
Estimated audience size1,686,351

Audience persona

The typical States and union territories of India fan in United States is balanced, around 37.4 years old, with strong Sports Activity tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for States and union territories of India in United States
RegionReachAffinity
California284,6611.53×
Texas207,4771.43×
New York128,4341.36×
Florida88,6190.78×
Illinois83,7171.49×
New Jersey80,8181.88×
Georgia71,7841.38×
Pennsylvania66,4461.17×
Virginia64,5191.57×
North Carolina60,5061.19×
Massachusetts59,6821.8×
Washington56,4741.67×
Ohio55,8861.08×
Michigan52,1241.18×
Maryland43,0541.48×
Indiana40,2551.31×
Tennessee29,8070.88×
Colorado27,2681.03×
Missouri27,0370.99×
Minnesota26,8581.11×
Wisconsin25,2120.99×
Connecticut23,5441.39×
Oregon23,0821.19×
South Carolina19,1740.76×
Kentucky18,2560.86×
Oklahoma13,2500.71×
Arkansas12,8100.92×
Iowa12,7800.92×
Louisiana12,7380.59×
Utah12,6400.84×
Kansas12,2640.92×
Washington, District of Columbia11,6592.3×
Nevada10,2560.63×
Arizona8,9650.26×
Mississippi8,1340.59×
New Hampshire7,5451.14×
Nebraska6,8950.82×
New Mexico5,3280.63×
Idaho5,2850.62×
Delaware5,1111.1×
Maine5,0970.84×
Rhode Island5,0390.94×
West Virginia4,5780.58×
Alabama4,0540.17×
Hawaii4,0390.56×
Montana3,1860.68×
Vermont2,6870.91×
South Dakota2,1620.55×
North Dakota1,7220.5×
Wyoming1,2350.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for States and union territories of India audience
BrandAffinityCategory
Natural rubber6.92×Cars & Mobility
Bank account5.11×Business & Career
Electrolyte5.98×Health
Scorpio (comics)21.12×Literature
Collectable1.74×Kids & Family
Combat sport1.61×Sports
Pro-Ject4.08×Music & Radio
Mangaka4.2×Literature
Halsey, Oregon7.56×Travel & Leisure
Klout48.28×Technology & Electronics
Israel1.87×Travel & Leisure
Biblical inspiration7.09×Politics & Society
Governor of Michigan5.86×Politics & Society
Nationality1.66×Politics & Society
Litter box1.58×Pets & Animals
Jaguar F-Pace10.41×Cars & Mobility
Historic site3.19×Arts & Culture
Vocal harmony3.3×Music & Radio
UK garage3.82×Music & Radio
Goop3.74×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by States and union territories of India audience
TraitClusterScore
Sports ActivityPOWER2.02
Design AffinityPREMIUM1.99
Early Adopter MentalityPOWER1.84
TravellingTHRILL1.77
Luxury OrientationPREMIUM1.7
Quality AwarenessPREMIUM1.66

Worldwide distribution

Worldwide audience distribution share by country for States and union territories of India
CountryShare
India58.1%
United States4.7%
Saudi Arabia4.3%

See States and union territories of India audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does States and union territories of India have in United States?

States and union territories of India has an estimated audience of 1,686,351 people in United States, concentrated in California and Texas.

What is the gender split and age of States and union territories of India fans?

46.8% of States and union territories of India fans are female, 53.2% are male, with an average age of 37.4 years.

Which brands do States and union territories of India fans like most?

States and union territories of India fans show strongest brand affinity for Natural rubber (6.92×), Bank account (5.11×), and Electrolyte (5.98×) over the country average.

Where do States and union territories of India fans live in United States?

States and union territories of India fans in United States are most concentrated in California (reach 284,661), Texas (reach 207,477), and New York (reach 128,434). These three regions account for the largest share of the active audience.

What other brands do States and union territories of India fans also like?

Beyond States and union territories of India itself, the audience over-indexes on Bank account (5.11×), Electrolyte (5.98×), Scorpio (comics) (21.12×), and Collectable (1.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for States and union territories of India. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.