States and union territories of India Audience in United States

States and union territories of India has an estimated audience of 1,686,351 people in United States. 46.8% are female, 53.2% are male, average age 37.4. Top regions: California, Texas, New York. Top brand affinities: Natural rubber, Bank account, Electrolyte, Scorpio (comics), Collectable.
The average States and union territories of India fan in United States is 37.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Natural rubber, Bank account, Electrolyte, with strongest over-indexing on Natural rubber (6.92× the country average). Demographically, the States and union territories of India audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Sports Activity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic
Demographics of States and union territories of India fans
| Metric | Value |
|---|---|
| Female | 46.8% |
| Male | 53.2% |
| Average age | 37.4 |
| Estimated audience size | 1,686,351 |
Audience persona
The typical States and union territories of India fan in United States is balanced, around 37.4 years old, with strong Sports Activity tendencies and a notable affinity for Natural rubber.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 284,661 | 1.53× |
| Texas | 207,477 | 1.43× |
| New York | 128,434 | 1.36× |
| Florida | 88,619 | 0.78× |
| Illinois | 83,717 | 1.49× |
| New Jersey | 80,818 | 1.88× |
| Georgia | 71,784 | 1.38× |
| Pennsylvania | 66,446 | 1.17× |
| Virginia | 64,519 | 1.57× |
| North Carolina | 60,506 | 1.19× |
| Massachusetts | 59,682 | 1.8× |
| Washington | 56,474 | 1.67× |
| Ohio | 55,886 | 1.08× |
| Michigan | 52,124 | 1.18× |
| Maryland | 43,054 | 1.48× |
| Indiana | 40,255 | 1.31× |
| Tennessee | 29,807 | 0.88× |
| Colorado | 27,268 | 1.03× |
| Missouri | 27,037 | 0.99× |
| Minnesota | 26,858 | 1.11× |
| Wisconsin | 25,212 | 0.99× |
| Connecticut | 23,544 | 1.39× |
| Oregon | 23,082 | 1.19× |
| South Carolina | 19,174 | 0.76× |
| Kentucky | 18,256 | 0.86× |
| Oklahoma | 13,250 | 0.71× |
| Arkansas | 12,810 | 0.92× |
| Iowa | 12,780 | 0.92× |
| Louisiana | 12,738 | 0.59× |
| Utah | 12,640 | 0.84× |
| Kansas | 12,264 | 0.92× |
| Washington, District of Columbia | 11,659 | 2.3× |
| Nevada | 10,256 | 0.63× |
| Arizona | 8,965 | 0.26× |
| Mississippi | 8,134 | 0.59× |
| New Hampshire | 7,545 | 1.14× |
| Nebraska | 6,895 | 0.82× |
| New Mexico | 5,328 | 0.63× |
| Idaho | 5,285 | 0.62× |
| Delaware | 5,111 | 1.1× |
| Maine | 5,097 | 0.84× |
| Rhode Island | 5,039 | 0.94× |
| West Virginia | 4,578 | 0.58× |
| Alabama | 4,054 | 0.17× |
| Hawaii | 4,039 | 0.56× |
| Montana | 3,186 | 0.68× |
| Vermont | 2,687 | 0.91× |
| South Dakota | 2,162 | 0.55× |
| North Dakota | 1,722 | 0.5× |
| Wyoming | 1,235 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natural rubber | 6.92× | Cars & Mobility |
| Bank account | 5.11× | Business & Career |
| Electrolyte | 5.98× | Health |
| Scorpio (comics) | 21.12× | Literature |
| Collectable | 1.74× | Kids & Family |
| Combat sport | 1.61× | Sports |
| Pro-Ject | 4.08× | Music & Radio |
| Mangaka | 4.2× | Literature |
| Halsey, Oregon | 7.56× | Travel & Leisure |
| Klout | 48.28× | Technology & Electronics |
| Israel | 1.87× | Travel & Leisure |
| Biblical inspiration | 7.09× | Politics & Society |
| Governor of Michigan | 5.86× | Politics & Society |
| Nationality | 1.66× | Politics & Society |
| Litter box | 1.58× | Pets & Animals |
| Jaguar F-Pace | 10.41× | Cars & Mobility |
| Historic site | 3.19× | Arts & Culture |
| Vocal harmony | 3.3× | Music & Radio |
| UK garage | 3.82× | Music & Radio |
| Goop | 3.74× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 2.02 |
| Design Affinity | PREMIUM | 1.99 |
| Early Adopter Mentality | POWER | 1.84 |
| Travelling | THRILL | 1.77 |
| Luxury Orientation | PREMIUM | 1.7 |
| Quality Awareness | PREMIUM | 1.66 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 58.1% |
| United States | 4.7% |
| Saudi Arabia | 4.3% |
See States and union territories of India audiences in other countries
- States and union territories of India — Germany
- States and union territories of India — United Kingdom
- States and union territories of India — France
- States and union territories of India — Italy
- States and union territories of India — Spain
- States and union territories of India — Brazil
- States and union territories of India — Japan
- States and union territories of India — South Korea
- States and union territories of India — India
More Travel & Leisure audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does States and union territories of India have in United States?
States and union territories of India has an estimated audience of 1,686,351 people in United States, concentrated in California and Texas.
What is the gender split and age of States and union territories of India fans?
46.8% of States and union territories of India fans are female, 53.2% are male, with an average age of 37.4 years.
Which brands do States and union territories of India fans like most?
States and union territories of India fans show strongest brand affinity for Natural rubber (6.92×), Bank account (5.11×), and Electrolyte (5.98×) over the country average.
Where do States and union territories of India fans live in United States?
States and union territories of India fans in United States are most concentrated in California (reach 284,661), Texas (reach 207,477), and New York (reach 128,434). These three regions account for the largest share of the active audience.
What other brands do States and union territories of India fans also like?
Beyond States and union territories of India itself, the audience over-indexes on Bank account (5.11×), Electrolyte (5.98×), Scorpio (comics) (21.12×), and Collectable (1.74×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for States and union territories of India. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.