A data profile of the people who buy, follow and care about Surrealism in Germany — modelled from more than twelve digital signal sources. Surrealism has an estimated audience of 342,876 people in Germany.
The average Surrealism fan in Germany is 36.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Digital illustration, dB’s, Frida Kahlo, with strongest over-indexing on Digital illustration (6.33× the country average).
Demographically, the Surrealism audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Extroversion, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Surrealism fan in Germany is balanced, around 36.6 years old, with strong Extroversion tendencies and a notable affinity for Digital illustration.
The key figures that characterise the Surrealism profile in Germany.
53.9% are female, 46.1% are male, average age 36.6.
| Metric | Value |
|---|---|
| Female | 53.9% |
| Male | 46.1% |
| Average age | 36.6 |
| Estimated audience size | 342,876 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 15% |
of the worldwide Surrealism audience comes from Germany.
| Country | Share |
|---|---|
| United States | 23.1% |
| Italy | 8.7% |
| China | 7.4% |
Where the Surrealism audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~10K | 1.39× | |
| 02 | Mecklenburg-Vorpommern | ~8K | 1.28× | |
| 03 | Sachsen | ~20K | 1.18× | |
| 04 | Berlin | ~20K | 1.13× | |
| 05 | Hamburg | ~9K | 1.10× | |
| 06 | Sachsen-Anhalt | ~9K | 1.05× | |
| 07 | Bremen | ~3K | 1.02× | |
| 08 | Brandenburg | ~10K | 1.00× | |
| 09 | Bayern | ~50K | 0.98× | |
| 10 | Rheinland-Pfalz | ~20K | 0.96× | |
| 11 | Nordrhein-Westfalen | ~70K | 0.93× | |
| 12 | Saarland | ~4K | 0.93× | |
| 13 | Hessen | ~20K | 0.83× | |
| 14 | Niedersachsen | ~30K | 0.82× | |
| 15 | Schleswig-Holstein | ~10K | 0.79× | |
| 16 | Baden-Württemberg | ~30K | 0.73× |
The strongest cross-interests of the Surrealism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pop art | Arts & Culture | 7.47× | ||
| 02 | Frida Kahlo | Arts & Culture | 7.37× | ||
| 03 | Digital illustration | Arts & Culture | 6.33× | ||
| 04 | Digital art | Arts & Culture | 5.30× | ||
| 05 | Oil painting | Arts & Culture | 4.70× | ||
| 06 | Watercolor painting | Arts & Culture | 4.51× | ||
| 07 | Paint | Home & Garden | 4.42× | ||
| 08 | Conceptual art | Arts & Culture | 4.39× | ||
| 09 | Art exhibition | Arts & Culture | 4.15× | ||
| 10 | Abstract art | Arts & Culture | 4.14× | ||
| 11 | Contemporary art | Arts & Culture | 3.51× | ||
| 12 | Modern art | Arts & Culture | 3.48× | ||
| 13 | Illustration | Arts & Culture | 3.07× | ||
| 14 | Barbie | Movies & TV | 2.77× | ||
| 15 | Stranger Things | Movies & TV | 2.74× | ||
| 16 | Museum | Arts & Culture | 2.70× | ||
| 17 | Tagesschau | Movies & TV | 1.59× | ||
| 18 | Sports | Sports | 1.54× | ||
| 19 | Harry Potter | Movies & TV | 1.52× | ||
| 20 | dB’s | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 2.05× | |
| Urban Lifestyle | OPEN | 1.98× | |
| Mindfulness | BALANCE | 1.74× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.79× | |
| Family Orientation | CONSERVATISM | 0.92× | |
| DIY Mentality | THRILL | 0.97× |
Surrealism has an estimated audience of 342,876 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
53.9% of Surrealism fans are female, 46.1% are male, with an average age of 36.6 years.
Surrealism fans show strongest brand affinity for Digital illustration (6.33×), dB’s (1.5×), and Frida Kahlo (7.37×) over the country average.
Surrealism fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Surrealism itself, the audience over-indexes on dB’s (1.5×), Frida Kahlo (7.37×), Digital art (5.3×), and Contemporary art (3.51×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Surrealism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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