Rascasse Audience Intelligence

Turkey hunting Audience in Germany

A data profile of the people who buy, follow and care about Turkey hunting in Germany — modelled from more than twelve digital signal sources. Turkey hunting has an estimated audience of 1,962,556 people in Germany.

#1970among Topic in Germany#302in Sports

The average Turkey hunting fan in Germany is 37.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Hugendubel, Beetlejuice, Stanley Cup, with strongest over-indexing on Hugendubel (10.3× the country average).

Demographically, the Turkey hunting audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Patriotism, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Turkey hunting fan in Germany is more male, around 37.1 years old, with strong Patriotism tendencies and a notable affinity for Hugendubel.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Turkey hunting profile in Germany.

Audience size
2M
in Germany
Gender
26.3%♀
73.7% male
Age
37.1
average years
Country rank
#3434
Topic in Germany
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Turkey hunting fans

26.3% are female, 73.7% are male, average age 37.1.

Fig. 02

Gender split

26.3%
Female
73.7%
Male
Demographic split for Turkey hunting audience in Germany
MetricValue
Female26.3%
Male73.7%
Average age37.1
Estimated audience size1,962,556
Fig. 03

Age distribution

Ø 37.1
average years
Age distribution of the Turkey hunting audience in Germany
Age bracketShare%
16-1921%
20-2924%
30-3922%
40-4919%
50+14%
Fig. 04

Worldwide distribution

4.3%

of the worldwide Turkey hunting audience comes from Germany.

Worldwide audience distribution share by country for Turkey hunting
CountryShare
United States56.1%
Canada4.8%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Turkey hunting audience in Germany is strongest.

Fig. 05

Top regions by affinity

Turkey hunting fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~50K1.17×
02Rheinland-Pfalz~100K1.12×
03Schleswig-Holstein~80K1.12×
04Sachsen~100K1.07×
05Brandenburg~60K1.05×
06Berlin~90K1.04×
07Sachsen-Anhalt~50K1.01×
08Thüringen~50K1.01×
09Mecklenburg-Vorpommern~40K1.00×
10Saarland~20K1.00×
11Bremen~20K1.00×
12Hessen~100K0.95×
13Niedersachsen~200K0.94×
14Baden-Württemberg~200K0.90×
15Bayern~300K0.88×
16Nordrhein-Westfalen~400K0.84×
Fig. 06

Affinity by region

Affinity by region — Turkey hunting, Germany
0.84×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Turkey hunting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Turkey hunting audience
#·InterestCategoryAffinity×
01Military intelligencePolitics & Society32.60×
02Military tacticsPolitics & Society21.52×
03Comedy thrillerMovies & TV21.22×
04Stanley CupSports20.00×
05Buffalo BillsSports20.00×
06Baltimore RavensSports20.00×
07Denver BroncosSports20.00×
08Tampa Bay BuccaneersSports16.62×
09Cracked (magazine)Internet & Social Media15.87×
10New AmsterdamMovies & TV15.43×
11Good Will HuntingMovies & TV13.99×
12BeetlejuiceMovies & TV11.36×
13HugendubelShopping10.30×
14Crime fictionLiterature8.45×
15Wizz AirTravel & Leisure7.78×
16Detective fictionLiterature5.48×
17SkyscannerTravel & Leisure4.78×
18Tour de FranceSports4.29×
19RyanairTravel & Leisure3.78×
20EtsyFashion & Accessoires3.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Turkey hunting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Turkey hunting audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM7.33×
Sports ActivityPOWER2.13×
Pet OwnershipJOY1.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Turkey hunting audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.67×
Family OrientationCONSERVATISM0.69×
Convenience OrientationPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Turkey hunting have in Germany?

Turkey hunting has an estimated audience of 1,962,556 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Turkey hunting fans?

26.3% of Turkey hunting fans are female, 73.7% are male, with an average age of 37.1 years.

03

Which brands do Turkey hunting fans like most?

Turkey hunting fans show strongest brand affinity for Hugendubel (10.3×), Beetlejuice (11.36×), and Stanley Cup (20×) over the country average.

04

Where do Turkey hunting fans live in Germany?

Turkey hunting fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Turkey hunting fans also like?

Beyond Turkey hunting itself, the audience over-indexes on Beetlejuice (11.36×), Stanley Cup (20×), Crime fiction (8.45×), and Buffalo Bills (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Turkey hunting audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Turkey hunting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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