TV Spielfilm Audience in Germany
TV Spielfilm has an estimated audience of 2,555,637 people in Germany. 46.9% are female, 53.1% are male, average age 38.6. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Litter box, Stradivarius, Home Delivery, KLIX (AM), Humans (TV series).
The average TV Spielfilm fan in Germany is 38.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Litter box, Stradivarius, Home Delivery, with strongest over-indexing on Litter box (1.72× the country average). Demographically, the TV Spielfilm audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Website / Newspaper / Magazine
Demographics of TV Spielfilm fans
| Metric | Value |
|---|---|
| Female | 46.9% |
| Male | 53.1% |
| Average age | 38.6 |
| Estimated audience size | 2,555,637 |
Audience persona
The typical TV Spielfilm fan in Germany is balanced, around 38.6 years old, with strong Indulgence tendencies and a notable affinity for Litter box.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 681,909 | 1.22× |
| Baden-Württemberg | 463,752 | 1.33× |
| Bayern | 453,733 | 1.1× |
| Niedersachsen | 269,809 | 1.09× |
| Hessen | 197,873 | 1.02× |
| Rheinland-Pfalz | 165,021 | 1.29× |
| Schleswig-Holstein | 112,774 | 1.23× |
| Sachsen | 96,159 | 0.77× |
| Berlin | 80,722 | 0.71× |
| Brandenburg | 69,842 | 0.88× |
| Thüringen | 61,265 | 0.94× |
| Hamburg | 59,647 | 1.03× |
| Sachsen-Anhalt | 59,500 | 0.9× |
| Mecklenburg-Vorpommern | 31,870 | 0.65× |
| Saarland | 30,672 | 0.98× |
| Bremen | 18,969 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Litter box | 1.72× | Pets & Animals |
| Stradivarius | 1.97× | Shopping |
| Home Delivery | 2.28× | Food & Beverages |
| KLIX (AM) | 1.6× | Music & Radio |
| Humans (TV series) | 2.76× | Movies & TV |
| Kodi (software) | 1.51× | Technology & Electronics |
| Corfu (regional unit) | 1.64× | Travel & Leisure |
| Volvo V60 | 2.37× | Cars & Mobility |
| Theocracy | 4.75× | Music & Radio |
| Emperor Entertainment Group | 1.73× | Business & Career |
| Phil Campbell (musician) | 2.19× | Music & Radio |
| Jaguar F-Pace | 2.61× | Cars & Mobility |
| Esra Erol | 2.22× | Movies & TV |
| Moroccan riad | 2.26× | Politics & Society |
| Viator | 2.35× | Travel & Leisure |
| Fast Five | 1.86× | Movies & TV |
| Keeper (password manager) | 1.57× | Technology & Electronics |
| Therme Erding | 1.73× | Travel & Leisure |
| Carrie (novel) | 2.01× | Literature |
| Glashütte | 1.53× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.1 |
| Sports Activity | POWER | 1.04 |
| Patriotism | CONSERVATISM | 1.02 |
| Pet Ownership | JOY | 0.98 |
| Social Media Usage | JOY | 0.96 |
| Tradition | CONSERVATISM | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 91.5% |
| Austria | 1.3% |
| Switzerland | 0.9% |
See TV Spielfilm audiences in other countries
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Frequently asked questions
How many fans does TV Spielfilm have in Germany?
TV Spielfilm has an estimated audience of 2,555,637 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of TV Spielfilm fans?
46.9% of TV Spielfilm fans are female, 53.1% are male, with an average age of 38.6 years.
Which brands do TV Spielfilm fans like most?
TV Spielfilm fans show strongest brand affinity for Litter box (1.72×), Stradivarius (1.97×), and Home Delivery (2.28×) over the country average.
Where do TV Spielfilm fans live in Germany?
TV Spielfilm fans in Germany are most concentrated in Nordrhein-Westfalen (reach 681,909), Baden-Württemberg (reach 463,752), and Bayern (reach 453,733). These three regions account for the largest share of the active audience.
What other brands do TV Spielfilm fans also like?
Beyond TV Spielfilm itself, the audience over-indexes on Stradivarius (1.97×), Home Delivery (2.28×), KLIX (AM) (1.6×), and Humans (TV series) (2.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for TV Spielfilm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.