Rascasse Audience Intelligence

University of Cologne Audience in Germany

Name: University of Cologne — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about University of Cologne in Germany — modelled from more than twelve digital signal sources. University of Cologne has an estimated audience of 517,661 people in Germany.

#25among University in Germany #964among POI in Germany #865in Business & Career

The average University of Cologne fan in Germany is 26.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include ImmoScout24, SV Werder Bremen, Victor Wembanyama, with strongest over-indexing on ImmoScout24 (3.75× the country average).

Demographically, the University of Cologne audience skews balanced with an average age of 26.2, and over-indexes on personality traits such as Design Affinity, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical University of Cologne fan in Germany is balanced, around 26.2 years old, with strong Design Affinity tendencies and a notable affinity for ImmoScout24.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the University of Cologne profile in Germany.

Audience size

518K

in Germany

Gender

51.1%♀

48.9% male

Age

26.2

average years

Country rank

#11415

POI in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of University of Cologne fans

51.1% are female, 48.9% are male, average age 26.2.

Fig. 02

Gender split

51.1%

Female

48.9%

Male

Demographic split for University of Cologne audience in Germany
Metric	Value
Female	51.1%
Male	48.9%
Average age	26.2
Estimated audience size	517,661

Fig. 03

Age distribution

Age distribution of the University of Cologne audience in Germany
Age bracket	Share	%
16-19		62%
20-29		19%
30-39		9%
40-49		6%
50+		4%

Fig. 04

Worldwide distribution

50.4%

of the worldwide University of Cologne audience comes from Germany.

Worldwide audience distribution share by country for University of Cologne
Country	Share
Germany	50.4%
United States	10.9%
India	4.1%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the University of Cologne audience in Germany is strongest.

Fig. 05

Top regions by affinity

University of Cologne fans by region: top regions in Germany
#	Region	Reach	×
01	Nordrhein-Westfalen	~400K	6.19×
02	Rheinland-Pfalz	~30K	1.02×
03	Bremen	~4K	0.90×
04	Saarland	~6K	0.88×
05	Hessen	~30K	0.83×
06	Niedersachsen	~40K	0.73×
07	Thüringen	~10K	0.73×
08	Berlin	~20K	0.72×
09	Brandenburg	~10K	0.71×
10	Sachsen-Anhalt	~10K	0.71×
11	Hamburg	~8K	0.70×
12	Mecklenburg-Vorpommern	~7K	0.70×
13	Schleswig-Holstein	~10K	0.69×
14	Baden-Württemberg	~50K	0.67×
15	Sachsen	~20K	0.62×
16	Bayern	~50K	0.58×

Affinity by region — University of Cologne, Germany

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the University of Cologne audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for University of Cologne audience
#	Interest	Category	×
01	Karlsruhe Institute of Technology	Business & Career	18.02×
02	Victor Wembanyama	Sports	17.44×
03	University of Bonn	Business & Career	17.00×
04	FIBA Basketball World Cup	Sports	11.52×
05	Alba Berlin	Sports	10.20×
06	Humboldt University of Berlin	Business & Career	7.93×
07	hessnatur	Shopping	7.68×
08	limango	Shopping	6.38×
09	ImmoScout24	Home & Garden	3.75×
10	Immowelt	Home & Garden	3.27×
11	Gute Zeiten, schlechte Zeiten	Movies & TV	3.24×
12	ImmobilienScout24	Home & Garden	3.16×
13	SV Werder Bremen	Sports	3.11×
14	1. FC Köln	Sports	3.08×
15	Borussia Mönchengladbach	Sports	3.06×
16	Hamburger SV	Sports	3.02×
17	VfB Stuttgart	Sports	2.77×
18	Tagesschau	Movies & TV	2.51×
19	FC Bayern Munich	Sports	1.85×
20	Bundesliga	Sports	1.77×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the University of Cologne audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by University of Cologne audience · What stands out
Trait	Cluster	Score
Design Affinity	PREMIUM	1.54×
Healthy Lifestyle	BALANCE	1.52×
Sustainability	BALANCE	1.48×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by University of Cologne audience · Rather not
Trait	Cluster	Score
DIY Mentality	THRILL	1.07×
Quality Awareness	PREMIUM	1.08×
Extroversion	THRILL	1.09×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does University of Cologne have in Germany?

University of Cologne has an estimated audience of 517,661 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of University of Cologne fans?

51.1% of University of Cologne fans are female, 48.9% are male, with an average age of 26.2 years.

Which brands do University of Cologne fans like most?

University of Cologne fans show strongest brand affinity for ImmoScout24 (3.75×), SV Werder Bremen (3.11×), and Victor Wembanyama (17.44×) over the country average.

Where do University of Cologne fans live in Germany?

University of Cologne fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

What other brands do University of Cologne fans also like?

Beyond University of Cologne itself, the audience over-indexes on SV Werder Bremen (3.11×), Victor Wembanyama (17.44×), Tagesschau (2.51×), and FC Bayern Munich (1.85×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More University audiences in Germany

University of Aleppo (2,062,633)
Humboldt University of Berlin (1,531,994)
Goethe University Frankfurt (1,376,736)
University of Milan (1,052,892)
University of Dental Medicine, Mandalay (1,010,896)

See University of Cologne audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for University of Cologne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage

500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →