Rascasse Audience Intelligence

Venus Williams Audience in Germany

A data profile of the people who buy, follow and care about Venus Williams in Germany — modelled from more than twelve digital signal sources. Venus Williams has an estimated audience of 484,983 people in Germany.

#40among Tennis in Germany#2314among Person in Germany#951in Sports

The average Venus Williams fan in Germany is 36.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Alexander Zverev, Thomas Müller, Müller (company), with strongest over-indexing on Alexander Zverev (10.85× the country average).

Demographically, the Venus Williams audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Community Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Venus Williams fan in Germany is more male, around 36.5 years old, with strong Community Orientation tendencies and a notable affinity for Alexander Zverev.

Category: Sports · Type: Person · Subtype: Tennis

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Venus Williams profile in Germany.

Audience size
485K
in Germany
Gender
30.9%♀
69.1% male
Age
36.5
average years
Country rank
#12046
Person in Germany
Fig. 01

Search interest · 12-month trend

+231%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Venus Williams fans

30.9% are female, 69.1% are male, average age 36.5.

Fig. 02

Gender split

30.9%
Female
69.1%
Male
Demographic split for Venus Williams audience in Germany
MetricValue
Female30.9%
Male69.1%
Average age36.5
Estimated audience size484,983
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Venus Williams audience in Germany
Age bracketShare%
16-1922%
20-2924%
30-3924%
40-4920%
50+11%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Venus Williams audience comes from Germany.

Worldwide audience distribution share by country for Venus Williams
CountryShare
United States36.5%
Italy9.4%
United Kingdom6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Venus Williams audience in Germany is strongest.

Fig. 05

Top regions by affinity

Venus Williams fans by region: top regions in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~20K1.20×
02Baden-Württemberg~70K1.19×
03Bayern~80K1.17×
04Hessen~40K1.15×
05Nordrhein-Westfalen~100K1.08×
06Niedersachsen~40K1.08×
07Schleswig-Holstein~20K1.07×
08Berlin~20K1.02×
09Hamburg~9K1.01×
10Saarland~5K0.99×
11Bremen~3K0.94×
12Brandenburg~10K0.87×
13Sachsen~20K0.85×
14Thüringen~9K0.85×
15Mecklenburg-Vorpommern~6K0.83×
16Sachsen-Anhalt~8K0.78×
Fig. 06

Affinity by region

Affinity by region — Venus Williams, Germany
0.78×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Venus Williams audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Venus Williams audience
#·InterestCategoryAffinity×
01Tennis courtSports14.12×
02Alexander ZverevSports10.85×
03Paul WalkerMovies & TV9.41×
04Justin EngelSports9.22×
05Kevin CostnerMovies & TV8.61×
06Bastian SchweinsteigerSports7.42×
07Thomas MüllerSports7.26×
08Jannik SinnerSports6.33×
09Müller (company)Food & Beverages3.98×
10Hamburger SVSports3.93×
11Manuel NeuerSports3.93×
12FC Schalke 04Sports3.73×
13Borussia MönchengladbachSports3.58×
14Dynamo DresdenSports3.45×
15VfB StuttgartSports3.30×
16Borussia DortmundSports2.87×
17SV Werder BremenSports2.82×
18Eintracht FrankfurtSports2.63×
19FIFA World CupSports2.17×
20FC Bayern MunichSports1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Venus Williams audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Venus Williams audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.65×
SpiritualityBALANCE1.23×
Early Adopter MentalityPOWER1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Venus Williams audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.77×
Design AffinityPREMIUM0.82×
DIY MentalityTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Venus Williams have in Germany?

Venus Williams has an estimated audience of 484,983 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Venus Williams fans?

30.9% of Venus Williams fans are female, 69.1% are male, with an average age of 36.5 years.

03

Which brands do Venus Williams fans like most?

Venus Williams fans show strongest brand affinity for Alexander Zverev (10.85×), Thomas Müller (7.26×), and Müller (company) (3.98×) over the country average.

04

Where do Venus Williams fans live in Germany?

Venus Williams fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Venus Williams fans also like?

Beyond Venus Williams itself, the audience over-indexes on Thomas Müller (7.26×), Müller (company) (3.98×), Borussia Dortmund (2.87×), and Jannik Sinner (6.33×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Tennis audiences in Germany

See Venus Williams audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Venus Williams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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