Rascasse Audience Intelligence

Wing Chun Audience in Germany

A data profile of the people who buy, follow and care about Wing Chun in Germany — modelled from more than twelve digital signal sources. Wing Chun has an estimated audience of 546,418 people in Germany.

The average Wing Chun fan in Germany is 41.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Kung Fu (TV series), Chinese martial arts, Jeet Kune Do, with strongest over-indexing on Kung Fu (TV series) (51.27× the country average).

Demographically, the Wing Chun audience skews more male with an average age of 41.3, and over-indexes on personality traits such as Extroversion, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Wing Chun fan in Germany is more male, around 41.3 years old, with strong Extroversion tendencies and a notable affinity for Kung Fu (TV series).

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wing Chun profile in Germany.

Audience size
546K
in Germany
Gender
26.2%
73.8% male
Age
41.3
average years
Country rank
#10916
Topic in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wing Chun fans

26.2% are female, 73.8% are male, average age 41.3.

Fig. 02

Gender split

26.2%
Female
73.8%
Male
Demographic split for Wing Chun audience in Germany
MetricValue
Female26.2%
Male73.8%
Average age41.3
Estimated audience size546,418
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Wing Chun audience in Germany
Age bracketShare%
16-1912%
20-2916%
30-3927%
40-4927%
50+18%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Wing Chun audience comes from Germany.

Worldwide audience distribution share by country for Wing Chun
CountryShare
United States24.8%
United Kingdom6.3%
Germany5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wing Chun audience in Germany is strongest.

Fig. 05

Top regions by affinity

Wing Chun fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.44×
02Saarland~9K1.28×
03Rheinland-Pfalz~30K1.26×
04Baden-Württemberg~90K1.22×
05Hessen~50K1.20×
06Hamburg~10K1.09×
07Berlin~30K1.07×
08Bayern~90K1.05×
09Niedersachsen~50K1.03×
10Thüringen~10K0.93×
11Schleswig-Holstein~20K0.89×
12Bremen~4K0.87×
13Sachsen~20K0.81×
14Brandenburg~10K0.78×
15Sachsen-Anhalt~10K0.71×
16Mecklenburg-Vorpommern~7K0.71×
Fig. 06

Affinity by region

Affinity by region — Wing Chun, Germany
0.71×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wing Chun audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wing Chun audience
#·InterestCategoryAffinity×
01Mom LifeWebsite / Newspaper / Magazine96.69×
02Kung Fu (TV series)Movies & TV51.27×
03Yip ManPolitics & Society48.96×
04Hong Kong action cinemaMovies & TV30.07×
05Jeet Kune DoSports23.19×
06Filipino martial artsSports17.42×
07Donnie YenMovies & TV13.49×
08Chinese martial artsSports12.18×
09Bruce LeeMovies & TV10.11×
10Jackie ChanMovies & TV8.38×
11Krav MagaSports7.79×
12Self-defenseSports5.48×
13Martial artsSports4.70×
14Mixed martial artsSports3.87×
15WWESports3.72×
16AutoScout24Cars & Mobility2.27×
17Google MapsInternet & Social Media2.17×
18Action moviesMovies & TV2.00×
19PinterestInternet & Social Media1.70×
20Comedy moviesMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wing Chun audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Wing Chun audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.73×
Risk AppetiteTHRILL1.42×
PatriotismCONSERVATISM1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Wing Chun audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.78×
SustainabilityBALANCE0.87×
Healthy LifestyleBALANCE0.87×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Wing Chun have in Germany?

Wing Chun has an estimated audience of 546,418 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Wing Chun fans?

26.2% of Wing Chun fans are female, 73.8% are male, with an average age of 41.3 years.

03

Which brands do Wing Chun fans like most?

Wing Chun fans show strongest brand affinity for Kung Fu (TV series) (51.27×), Chinese martial arts (12.18×), and Jeet Kune Do (23.19×) over the country average.

04

Where do Wing Chun fans live in Germany?

Wing Chun fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~90K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Wing Chun fans also like?

Beyond Wing Chun itself, the audience over-indexes on Chinese martial arts (12.18×), Jeet Kune Do (23.19×), Martial arts (4.7×), and Bruce Lee (10.11×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wing Chun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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