Witchcraft Audience in Germany
Witchcraft has an estimated audience of 998,998 people in Germany. 69.6% are female, 30.4% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Dog breed, Home Delivery, KLIX (AM), Israel.
The average Witchcraft fan in Germany is 33.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Dog breed, Home Delivery, with strongest over-indexing on Rossmann (1.77× the country average). Demographically, the Witchcraft audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Mindfulness, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic · Subtype: Band
Demographics of Witchcraft fans
| Metric | Value |
|---|---|
| Female | 69.6% |
| Male | 30.4% |
| Average age | 33.9 |
| Estimated audience size | 998,998 |
Audience persona
The typical Witchcraft fan in Germany is more female, around 33.9 years old, with strong Mindfulness tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 234,746 | 1.07× |
| Bayern | 168,571 | 1.05× |
| Baden-Württemberg | 139,796 | 1.03× |
| Hessen | 100,202 | 1.32× |
| Niedersachsen | 94,763 | 0.98× |
| Berlin | 61,262 | 1.37× |
| Rheinland-Pfalz | 50,906 | 1.02× |
| Sachsen | 42,905 | 0.88× |
| Schleswig-Holstein | 34,319 | 0.96× |
| Hamburg | 24,323 | 1.08× |
| Brandenburg | 24,159 | 0.78× |
| Thüringen | 23,484 | 0.92× |
| Sachsen-Anhalt | 20,634 | 0.8× |
| Mecklenburg-Vorpommern | 13,904 | 0.73× |
| Saarland | 12,443 | 1.01× |
| Bremen | 8,725 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.77× | Shopping |
| Dog breed | 1.83× | Pets & Animals |
| Home Delivery | 4.82× | Food & Beverages |
| KLIX (AM) | 4.37× | Music & Radio |
| Israel | 2.58× | Travel & Leisure |
| Grinch | 2.33× | Movies & TV |
| Škoda Kodiaq | 1.9× | Cars & Mobility |
| Mülheim | 2.71× | Travel & Leisure |
| Este, Veneto | 1.9× | Travel & Leisure |
| The Journey (1959 film) | 11.07× | Movies & TV |
| Turner & Hooch | 13.85× | Movies & TV |
| Samanyolu Haber | 2.94× | Movies & TV |
| Queens College, City University of New York | 18.52× | Business & Career |
| Gov.uk | 3.47× | Politics & Society |
| Noirmoutier-en-l'Île | 12.33× | Travel & Leisure |
| Corfu (regional unit) | 1.83× | Travel & Leisure |
| Bank account | 1.65× | Business & Career |
| Hobby Lobby | 3.52× | Home & Garden |
| Cachorro | 1.79× | Pets & Animals |
| Mie goreng | 2.81× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.45 |
| Pet Ownership | JOY | 1.72 |
| LGBTQ+ Identity | OPEN | 1.7 |
| Extroversion | THRILL | 1.51 |
| Sustainability | BALANCE | 1.5 |
| Sports Activity | POWER | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.4% |
| United Kingdom | 6.1% |
| Brazil | 4.8% |
See Witchcraft audiences in other countries
More Band audiences in Germany
- Kiosk (band) (6,419,600)
- Fun (6,044,687)
- Kino (band) (4,612,528)
- Halloween (band) (3,079,890)
- Avatar (Swedish band) (2,502,500)
Frequently asked questions
How many fans does Witchcraft have in Germany?
Witchcraft has an estimated audience of 998,998 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Witchcraft fans?
69.6% of Witchcraft fans are female, 30.4% are male, with an average age of 33.9 years.
Which brands do Witchcraft fans like most?
Witchcraft fans show strongest brand affinity for Rossmann (1.77×), Dog breed (1.83×), and Home Delivery (4.82×) over the country average.
Where do Witchcraft fans live in Germany?
Witchcraft fans in Germany are most concentrated in Nordrhein-Westfalen (reach 234,746), Bayern (reach 168,571), and Baden-Württemberg (reach 139,796). These three regions account for the largest share of the active audience.
What other brands do Witchcraft fans also like?
Beyond Witchcraft itself, the audience over-indexes on Dog breed (1.83×), Home Delivery (4.82×), KLIX (AM) (4.37×), and Israel (2.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Witchcraft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.