A data profile of the people who buy, follow and care about Belief in Spain — modelled from more than twelve digital signal sources. Belief has an estimated audience of 2,613,947 people in Spain.
Belief has an estimated audience of 2,613,947 people in Spain. 66.3% are female, 33.7% are male, average age 42.4. Top brand affinities: Al Pacino, Robert De Niro, IBEX 35, Goodfellas, New Testament.
Top brand affinities include Al Pacino, Robert De Niro, IBEX 35, with strongest over-indexing on Al Pacino (7.64× the country average).
Demographically, the Belief audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Spirituality, Individualism.
The typical Belief fan in Spain is more female, around 42.4 years old, with strong Spirituality tendencies and a notable affinity for Al Pacino.
The key figures that characterise the Belief profile in Spain.
66.3% are female, 33.7% are male, average age 42.4.
| Metric | Value |
|---|---|
| Female | 66.3% |
| Male | 33.7% |
| Average age | 42.4 |
| Estimated audience size | 2,613,947 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 26% | |
| 50+ | 24% |
of the worldwide Belief audience comes from Spain.
| Country | Share |
|---|---|
| United States | 26.2% |
| Brazil | 7.7% |
| Italy | 3.6% |
The strongest cross-interests of the Belief audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Goodfellas | Movies & TV | 10.26× | ||
| 02 | Whoopi Goldberg | Movies & TV | 10.26× | ||
| 03 | New Testament | Politics & Society | 9.82× | ||
| 04 | Colin Farrell | Movies & TV | 9.14× | ||
| 05 | Apocalypse Now | Movies & TV | 8.65× | ||
| 06 | Al Pacino | Movies & TV | 7.64× | ||
| 07 | Italo disco | Music & Radio | 7.59× | ||
| 08 | Robert De Niro | Movies & TV | 7.03× | ||
| 09 | Alexander Skarsgård | Movies & TV | 5.81× | ||
| 10 | Satire | Literature | 5.43× | ||
| 11 | Rayo Vallecano | Travel & Leisure | 3.83× | ||
| 12 | Arturo Pérez-Reverte | Literature | 3.72× | ||
| 13 | Volunteering | Politics & Society | 3.20× | ||
| 14 | IBEX 35 | Business & Career | 2.38× | ||
| 15 | Caixabank | Business & Career | 2.17× | ||
| 16 | Innovation | Business & Career | 2.10× | ||
| 17 | Self-awareness | Health | 2.04× | ||
| 18 | Religion | Business & Career | 1.69× | ||
| 19 | Aldi | Shopping | 1.58× | ||
| 20 | Politics | Politics & Society | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.89× | |
| Individualism | JOY | 1.77× | |
| Community Orientation | OPEN | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.86× | |
| Price Sensitivity | PREMIUM | 0.88× | |
| Social Media Usage | JOY | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Belief. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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