Belief Audience in United States
Belief has an estimated audience of 29,482,035 people in United States. 63.4% are female, 36.6% are male, average age 40.7. Top brand affinities: Lulu 黃路梓茵, Israel, Grammarly, Bank account, Throne of Glass.
Top brand affinities include Lulu 黃路梓茵, Israel, Grammarly, with strongest over-indexing on Lulu 黃路梓茵 (4.65× the country average). Demographically, the Belief audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Spirituality, Mindfulness.
Category: Politics & Society · Type: Topic
Demographics of Belief fans
| Metric | Value |
|---|---|
| Female | 63.4% |
| Male | 36.6% |
| Average age | 40.7 |
| Estimated audience size | 29,482,035 |
Audience persona
The typical Belief fan in United States is more female, around 40.7 years old, with strong Spirituality tendencies and a notable affinity for Lulu 黃路梓茵.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 4.65× | Movies & TV |
| Israel | 2.51× | Travel & Leisure |
| Grammarly | 3.54× | Business & Career |
| Bank account | 1.63× | Business & Career |
| Throne of Glass | 4.65× | Literature |
| Jeep Wagoneer | 3.58× | Cars & Mobility |
| Home staging | 3.21× | Home & Garden |
| Grinch | 2.22× | Movies & TV |
| JDSU | 1.69× | Business & Career |
| Nebraska Cornhuskers | 4.46× | Sports |
| Kendra Scott | 1.52× | Fashion & Accessoires |
| Historic site | 2.14× | Arts & Culture |
| Wikia | 1.61× | Internet & Social Media |
| Vocal harmony | 1.87× | Music & Radio |
| Steampunk | 2× | Fashion & Accessoires |
| Cam Ward | 1.54× | Sports |
| TeachHUB | 1.59× | Business & Career |
| Home Bargains | 4.65× | Shopping |
| Personalised Gifts | 1.67× | Home & Garden |
| Corona (band) | 2.16× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.43 |
| Mindfulness | BALANCE | 1.38 |
| Sustainability | BALANCE | 1.16 |
| Healthy Lifestyle | BALANCE | 1.12 |
| Individualism | JOY | 1.12 |
| Patriotism | CONSERVATISM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.2% |
| Brazil | 7.7% |
| Italy | 3.6% |
See Belief audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Belief. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.