Belief Audience in Germany
Belief has an estimated audience of 2,811,379 people in Germany. 61.0% are female, 39.0% are male, average age 39.9. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Satire, Western Union, German television comedy, Tagesschau, Real property.
The average Belief fan in Germany is 39.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Satire, Western Union, German television comedy, with strongest over-indexing on Satire (8.81× the country average). Demographically, the Belief audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Belief fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 39.9 |
| Estimated audience size | 2,811,379 |
Audience persona
The typical Belief fan in Germany is more female, around 39.9 years old, with strong Mindfulness tendencies and a notable affinity for Satire.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 626,972 | 1.02× |
| Baden-Württemberg | 414,680 | 1.08× |
| Bayern | 390,956 | 0.87× |
| Niedersachsen | 281,251 | 1.03× |
| Hessen | 219,664 | 1.03× |
| Sachsen | 162,211 | 1.18× |
| Rheinland-Pfalz | 156,106 | 1.11× |
| Thüringen | 108,922 | 1.52× |
| Berlin | 100,675 | 0.8× |
| Schleswig-Holstein | 86,270 | 0.85× |
| Brandenburg | 77,465 | 0.89× |
| Sachsen-Anhalt | 73,600 | 1.01× |
| Hamburg | 51,657 | 0.81× |
| Mecklenburg-Vorpommern | 46,738 | 0.87× |
| Saarland | 39,482 | 1.14× |
| Bremen | 19,052 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Satire | 8.81× | Literature |
| Western Union | 7.69× | Business & Career |
| German television comedy | 8.55× | Movies & TV |
| Tagesschau | 2.55× | Movies & TV |
| Real property | 4.66× | Home & Garden |
| Allgäu | 5.59× | Travel & Leisure |
| Pets | 1.68× | Pets & Animals |
| Country rap | 5.18× | Music & Radio |
| Eintracht Frankfurt | 2.25× | Sports |
| Bored Panda | 9.35× | Internet & Social Media |
| Spiegel Online | 1.83× | News |
| Italo disco | 7.23× | Music & Radio |
| Wetter.com | 2.05× | Home & Garden |
| JIRA | 10.1× | Technology & Electronics |
| Automobiles | 1.62× | Cars & Mobility |
| Indeed.com | 2.32× | Business & Career |
| Philips | 3.27× | Technology & Electronics |
| Image scanner | 8.45× | Technology & Electronics |
| Thingiverse | 6.04× | Arts & Culture |
| Do it yourself (DIY) | 1.58× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.56 |
| Sustainability | BALANCE | 1.4 |
| Spirituality | BALANCE | 1.4 |
| Pet Ownership | JOY | 1.37 |
| LGBTQ+ Identity | OPEN | 1.34 |
| Community Orientation | OPEN | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.2% |
| Brazil | 7.7% |
| Italy | 3.6% |
See Belief audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Belief have in Germany?
Belief has an estimated audience of 2,811,379 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Belief fans?
61.0% of Belief fans are female, 39.0% are male, with an average age of 39.9 years.
Which brands do Belief fans like most?
Belief fans show strongest brand affinity for Satire (8.81×), Western Union (7.69×), and German television comedy (8.55×) over the country average.
Where do Belief fans live in Germany?
Belief fans in Germany are most concentrated in Nordrhein-Westfalen (reach 626,972), Baden-Württemberg (reach 414,680), and Bayern (reach 390,956). These three regions account for the largest share of the active audience.
What other brands do Belief fans also like?
Beyond Belief itself, the audience over-indexes on Western Union (7.69×), German television comedy (8.55×), Tagesschau (2.55×), and Real property (4.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Belief. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.