Blues music Audience in Spain
Blues music has an estimated audience of 7,520,393 people in Spain. 51.3% are female, 48.7% are male, average age 41.7. Top regions: Andalusia, Catalonia, Community of Madrid. Top brand affinities: Rhythm and blues music, Heavy metal music, Rock and roll, Julio Iglesias, El Economista.
The average Blues music fan in Spain is 41.7 years old, balanced, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Catalonia, Community of Madrid. Top brand affinities include Rhythm and blues music, Heavy metal music, Rock and roll, with strongest over-indexing on Rhythm and blues music (1.62× the country average). Demographically, the Blues music audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Family Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Blues music fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 41.7 |
| Estimated audience size | 7,520,393 |
Audience persona
The typical Blues music fan in Spain is balanced, around 41.7 years old, with strong Family Orientation tendencies and a notable affinity for Rhythm and blues music.
Blues music fans by region: top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Andalusia | ~1M | 0.82× |
| Catalonia | ~1M | 0.86× |
| Community of Madrid | ~1M | 0.84× |
| Comunidad Valenciana | ~800K | 0.92× |
| Canary Islands | ~400K | 0.99× |
| Galicia | ~300K | 0.92× |
| Castile and León | ~300K | 0.94× |
| Castilla-La Mancha | ~300K | 0.95× |
| Basque Autonomous Country | ~300K | 0.96× |
| Region of Murcia | ~300K | 0.97× |
| Balearic Islands | ~200K | 0.97× |
| Aragon | ~200K | 0.97× |
| Principality of Asturias | ~200K | 0.99× |
| Extremadura | ~200K | 1.02× |
| Cantabria | ~100K | 1.14× |
| Navarre | ~100K | 1.05× |
| La Rioja | ~60K | 1.24× |
Top brand affinities of Blues music fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rhythm and blues music | 1.62× | Music & Radio |
| Heavy metal music | 1.62× | Music & Radio |
| Rock and roll | 1.73× | Music & Radio |
| Julio Iglesias | 1.56× | Music & Radio |
| El Economista | 1.53× | News |
| Dog harness | 2.13× | Pets & Animals |
| Livemusic | 1.66× | Music & Radio |
| TV game shows | 1.58× | Movies & TV |
| New-age music | 1.72× | Music & Radio |
| Independent music | 1.59× | Music & Radio |
| Spiritual (music) | 2.07× | Music & Radio |
| Southern rock | 1.79× | Music & Radio |
| Chicano rock | 1.69× | Music & Radio |
| Speculative fiction | 1.74× | Literature |
| Indian rock | 1.74× | Music & Radio |
| George Michael | 1.89× | Music & Radio |
| Christian rock | 1.65× | Music & Radio |
| AC/DC | 1.6× | Music & Radio |
| Bluegrass music | 1.85× | Music & Radio |
| Ska | 1.61× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.07 |
| Early Adopter Mentality | POWER | 1.06 |
| Luxury Orientation | PREMIUM | 1.06 |
| Indulgence | JOY | 1.05 |
| Social Media Usage | JOY | 1.05 |
| Quality Awareness | PREMIUM | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.9% |
| Italy | 4.7% |
| United Kingdom | 4.4% |
See Blues music audiences in other countries
More Musical genre audiences in Spain
- Rock music (13,310,073)
- Pop music (13,046,268)
- Hip hop music (9,224,222)
- Popular music (8,392,300)
- Rhythm and blues music (8,387,069)
Frequently asked questions
How many fans does Blues music have in Spain?
Blues music has an estimated audience of 7,520,393 people in Spain, concentrated in Andalusia and Catalonia.
What is the gender split and age of Blues music fans?
51.3% of Blues music fans are female, 48.7% are male, with an average age of 41.7 years.
Which brands do Blues music fans like most?
Blues music fans show strongest brand affinity for Rhythm and blues music (1.62×), Heavy metal music (1.62×), and Rock and roll (1.73×) over the country average.
Where do Blues music fans live in Spain?
Blues music fans in Spain are most concentrated in Andalusia (reach ~1M), Catalonia (reach ~1M), and Community of Madrid (reach ~1M). These three regions account for the largest share of the active audience.
What other brands do Blues music fans also like?
Beyond Blues music itself, the audience over-indexes on Heavy metal music (1.62×), Rock and roll (1.73×), Julio Iglesias (1.56×), and El Economista (1.53×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Blues music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.