A data profile of the people who buy, follow and care about Faro de Vigo in Spain — modelled from more than twelve digital signal sources. Faro de Vigo has an estimated audience of 6,139,541 people in Spain.
Faro de Vigo has an estimated audience of 6,139,541 people in Spain. 59.9% are female, 40.1% are male, average age 44.4. Top brand affinities: Celta de Vigo, Online newspaper, Subscription business model, LaSexta, Insurance.
Top brand affinities include Celta de Vigo, Online newspaper, Subscription business model, with strongest over-indexing on Celta de Vigo (4.77× the country average).
Demographically, the Faro de Vigo audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Convenience Orientation, Need for Security.
The typical Faro de Vigo fan in Spain is more female, around 44.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Celta de Vigo.
The key figures that characterise the Faro de Vigo profile in Spain.
59.9% are female, 40.1% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 59.9% |
| Male | 40.1% |
| Average age | 44.4 |
| Estimated audience size | 6,139,541 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 15% | |
| 30-39 | 25% | |
| 40-49 | 28% | |
| 50+ | 26% |
of the worldwide Faro de Vigo audience comes from Spain.
| Country | Share |
|---|---|
| Spain | 95.2% |
| Portugal | 1.8% |
| Argentina | 0.7% |
The strongest cross-interests of the Faro de Vigo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rio Carnival | Travel & Leisure | 8.37× | ||
| 02 | M&M's | Food & Beverages | 5.48× | ||
| 03 | Celta de Vigo | Sports | 4.77× | ||
| 04 | Business school | Business & Career | 2.22× | ||
| 05 | Subscription business model | Shopping | 2.18× | ||
| 06 | Queen Letizia of Spain | Politics & Society | 2.13× | ||
| 07 | Online newspaper | News | 2.06× | ||
| 08 | Hardware store | Home & Garden | 2.02× | ||
| 09 | Solar energy | Home & Garden | 1.91× | ||
| 10 | Getafe CF | Sports | 1.88× | ||
| 11 | Sustainable energy | Home & Garden | 1.74× | ||
| 12 | LaSexta | Movies & TV | 1.73× | ||
| 13 | Renewable energy | Business & Career | 1.69× | ||
| 14 | Citroën | Cars & Mobility | 1.68× | ||
| 15 | Sara Carbonero | Movies & TV | 1.66× | ||
| 16 | Peugeot | Cars & Mobility | 1.65× | ||
| 17 | Hyundai | Cars & Mobility | 1.58× | ||
| 18 | Insurance | Business & Career | 1.57× | ||
| 19 | Banking | Business & Career | 1.55× | ||
| 20 | Public transport | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.81× | |
| Need for Security | CONSERVATISM | 1.57× | |
| Quality Awareness | PREMIUM | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.64× | |
| Extroversion | THRILL | 0.65× | |
| Early Adopter Mentality | POWER | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Faro de Vigo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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