A data profile of the people who buy, follow and care about Laboratory in Spain — modelled from more than twelve digital signal sources. Laboratory has an estimated audience of 2,435,419 people in Spain.
Laboratory has an estimated audience of 2,435,419 people in Spain. 66.1% are female, 33.9% are male, average age 47.6. Top brand affinities: Health technology, Nonprofit organization, Preventive healthcare, Innovation, IBEX 35.
Top brand affinities include Health technology, Nonprofit organization, Preventive healthcare, with strongest over-indexing on Health technology (11.11× the country average).
Demographically, the Laboratory audience skews more female with an average age of 47.6, and over-indexes on personality traits such as Healthy Lifestyle, Individualism.
The typical Laboratory fan in Spain is more female, around 47.6 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Health technology.
The key figures that characterise the Laboratory profile in Spain.
66.1% are female, 33.9% are male, average age 47.6.
| Metric | Value |
|---|---|
| Female | 66.1% |
| Male | 33.9% |
| Average age | 47.6 |
| Estimated audience size | 2,435,419 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 10% | |
| 30-39 | 16% | |
| 40-49 | 26% | |
| 50+ | 42% |
of the worldwide Laboratory audience comes from Spain.
| Country | Share |
|---|---|
| United States | 21.1% |
| Brazil | 6.9% |
| Italy | 4.1% |
The strongest cross-interests of the Laboratory audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Health technology | Business & Career | 11.11× | ||
| 02 | Biomedical sciences | Business & Career | 9.33× | ||
| 03 | Doctor of Medicine | Business & Career | 5.19× | ||
| 04 | Biochemistry | Business & Career | 4.40× | ||
| 05 | Preventive healthcare | Health | 3.20× | ||
| 06 | Political science | Business & Career | 2.89× | ||
| 07 | Nonprofit organization | Politics & Society | 2.59× | ||
| 08 | Sustainable energy | Home & Garden | 2.52× | ||
| 09 | Innovation | Business & Career | 2.42× | ||
| 10 | Refrigerator | Home & Garden | 2.40× | ||
| 11 | Real property | Home & Garden | 2.31× | ||
| 12 | Orange | Technology & Electronics | 2.27× | ||
| 13 | Julio Iglesias | Music & Radio | 2.07× | ||
| 14 | Genetics | Kids & Family | 1.98× | ||
| 15 | MSN | News | 1.96× | ||
| 16 | CAC 40 | Business & Career | 1.90× | ||
| 17 | IBEX 35 | Business & Career | 1.78× | ||
| 18 | Caixabank | Business & Career | 1.69× | ||
| 19 | Movistar | Technology & Electronics | 1.58× | ||
| 20 | Aldi | Shopping | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 3.00× | |
| Individualism | JOY | 2.13× | |
| Community Orientation | OPEN | 1.77× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.83× | |
| Price Sensitivity | PREMIUM | 0.96× | |
| Social Media Usage | JOY | 1.01× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Laboratory. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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