A data profile of the people who buy, follow and care about Center Parcs in France — modelled from more than twelve digital signal sources. Center Parcs has an estimated audience of 5,536,048 people in France.
The average Center Parcs fan in France is 46.1 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Hauts-de-France, Grand Est.
Top brand affinities include Pierre & Vacances, Belambra Clubs, Holiday village, with strongest over-indexing on Pierre & Vacances (9.4× the country average).
Demographically, the Center Parcs audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Spirituality, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Center Parcs fan in France is more female, around 46.1 years old, with strong Spirituality tendencies and a notable affinity for Pierre & Vacances.
The key figures that characterise the Center Parcs profile in France.
67.0% are female, 33.0% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 67.0% |
| Male | 33.0% |
| Average age | 46.1 |
| Estimated audience size | 5,536,048 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 14% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 35% |
of the worldwide Center Parcs audience comes from France.
| Country | Share |
|---|---|
| France | 31.2% |
| Germany | 24.9% |
| United Kingdom | 15.3% |
Where the Center Parcs audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Normandy | ~400K | 1.59× | |
| 02 | Hauts-de-France | ~700K | 1.54× | |
| 03 | Centre-Val de Loire | ~300K | 1.49× | |
| 04 | Pays de la Loire | ~400K | 1.35× | |
| 05 | Grand Est | ~600K | 1.26× | |
| 06 | Île-de-France | ~1M | 1.19× | |
| 07 | Brittany | ~300K | 0.99× | |
| 08 | Bourgogne-Franche-Comté | ~200K | 0.99× | |
| 09 | Nouvelle-Aquitaine | ~400K | 0.89× | |
| 10 | Auvergne-Rhône-Alpes | ~400K | 0.65× | |
| 11 | Occitanie | ~200K | 0.49× | |
| 12 | Provence-Alpes-Côte d'Azur | ~200K | 0.38× | |
| 13 | Corsica | ~8K | 0.27× |
The strongest cross-interests of the Center Parcs audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sunparks | Travel & Leisure | 17.89× | ||
| 02 | Holiday village | Travel & Leisure | 10.34× | ||
| 03 | Belambra Clubs | Travel & Leisure | 9.83× | ||
| 04 | Pierre & Vacances | Travel & Leisure | 9.40× | ||
| 05 | Starbucks | Food & Beverages | 4.46× | ||
| 06 | Village | Travel & Leisure | 3.77× | ||
| 07 | Ouigo | Cars & Mobility | 3.76× | ||
| 08 | Yves Rocher (company) | Beauty & Wellness | 3.13× | ||
| 09 | Carrefour Express | Shopping | 3.03× | ||
| 10 | Patrick Bruel | Music & Radio | 3.02× | ||
| 11 | Carrefour City | Shopping | 2.60× | ||
| 12 | Guillaume Canet | Movies & TV | 2.51× | ||
| 13 | SNCF | Cars & Mobility | 2.46× | ||
| 14 | Ouest-France | News | 2.35× | ||
| 15 | Carrefour | Shopping | 2.13× | ||
| 16 | Le Parisien | News | 2.03× | ||
| 17 | Boursorama | Business & Career | 1.90× | ||
| 18 | Discount stores | Shopping | 1.88× | ||
| 19 | Ouest France | News | 1.83× | ||
| 20 | Doctolib | Health | 1.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.04× | |
| Mindfulness | BALANCE | 1.88× | |
| Indulgence | JOY | 1.68× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.93× | |
| Early Adopter Mentality | POWER | 0.96× | |
| Social Media Usage | JOY | 1.01× |
Center Parcs's target market in France covers an estimated 5,536,048 people, concentrated in Île-de-France and Hauts-de-France.
67.0% of the Center Parcs audience are female, 33.0% are male, with an average age of 46.1 years.
Center Parcs fans show strongest brand affinity for Pierre & Vacances (9.4×), Belambra Clubs (9.83×), and Holiday village (10.34×) over the country average.
Center Parcs fans in France are most concentrated in Île-de-France (reach ~1M), Hauts-de-France (reach ~700K), and Grand Est (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Center Parcs itself, the audience over-indexes on Belambra Clubs (9.83×), Holiday village (10.34×), Patrick Bruel (3.02×), and Ouest France (1.83×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Center Parcs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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