Podcast Audience in France
Podcast has an estimated audience of 6,454,646 people in France. 46.2% are female, 53.8% are male, average age 43.6. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine. Top brand affinities: Sports, Arts and music, Entertainment, Pets, Food.
The average Podcast fan in France is 43.6 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine. Top brand affinities include Sports, Arts and music, Entertainment, with strongest over-indexing on Sports (2.04× the country average). Demographically, the Podcast audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Podcast fans
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 43.6 |
| Estimated audience size | 6,454,646 |
Audience persona
The typical Podcast fan in France is balanced, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Sports.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 1,226,194 | 1.06× |
| Auvergne-Rhône-Alpes | 849,854 | 1.12× |
| Nouvelle-Aquitaine | 675,476 | 1.19× |
| Occitanie | 606,864 | 1.09× |
| Provence-Alpes-Côte d'Azur | 485,374 | 1.01× |
| Grand Est | 475,908 | 0.91× |
| Hauts-de-France | 441,323 | 0.78× |
| Pays de la Loire | 393,530 | 1.1× |
| Brittany | 384,266 | 1.22× |
| Normandy | 286,716 | 0.91× |
| Bourgogne-Franche-Comté | 264,151 | 1.01× |
| Centre-Val de Loire | 231,433 | 0.95× |
| Corsica | 20,721 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sports | 2.04× | Sports |
| Arts and music | 1.82× | Arts & Culture |
| Entertainment | 1.69× | Movies & TV |
| Pets | 2.1× | Pets & Animals |
| Food | 1.9× | Food & Beverages |
| Movies | 1.86× | Movies & TV |
| Charlotte Cardin | 3.24× | Music & Radio |
| Reading | 1.74× | Literature |
| Outdoor recreation | 1.76× | Sports |
| Consumer electronics | 1.65× | Technology & Electronics |
| Games | 1.68× | Games |
| Shopping | 1.52× | Shopping |
| Isabelle Adjani | 5.92× | Movies & TV |
| Design | 1.5× | Home & Garden |
| Culture | 1.66× | Literature |
| Thierry Ardisson | 2.61× | Movies & TV |
| Serge Gainsbourg | 6.35× | Music & Radio |
| Rock music | 1.92× | Music & Radio |
| Carla Bruni | 3.47× | Fashion & Accessoires |
| Musée Jacquemart-André | 3.94× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 38.02 |
| Urban Lifestyle | OPEN | 8.19 |
| Mindfulness | BALANCE | 2.14 |
| Community Orientation | OPEN | 1.89 |
| Indulgence | JOY | 1.75 |
| Early Adopter Mentality | POWER | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.6% |
| United Kingdom | 6.1% |
| Germany | 5.5% |
See Podcast audiences in other countries
More Music & Radio audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
Frequently asked questions
How many fans does Podcast have in France?
Podcast has an estimated audience of 6,454,646 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of Podcast fans?
46.2% of Podcast fans are female, 53.8% are male, with an average age of 43.6 years.
Which brands do Podcast fans like most?
Podcast fans show strongest brand affinity for Sports (2.04×), Arts and music (1.82×), and Entertainment (1.69×) over the country average.
Where do Podcast fans live in France?
Podcast fans in France are most concentrated in Île-de-France (reach 1,226,194), Auvergne-Rhône-Alpes (reach 849,854), and Nouvelle-Aquitaine (reach 675,476). These three regions account for the largest share of the active audience.
What other brands do Podcast fans also like?
Beyond Podcast itself, the audience over-indexes on Arts and music (1.82×), Entertainment (1.69×), Pets (2.1×), and Food (1.9×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Podcast. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.