RC Lens Audience in France
RC Lens has an estimated audience of 6,713,832 people in France. 25.2% are female, 74.8% are male, average age 40.8. Top regions: Hauts-de-France, Île-de-France, Auvergne-Rhône-Alpes. Top brand affinities: Stade Rennais F.C., FC Nantes, FC Lorient, FC Metz, OGC Nice.
The average RC Lens fan in France is 40.8 years old, more male, and lives primarily in Hauts-de-France. The audience is concentrated in Hauts-de-France, Île-de-France, Auvergne-Rhône-Alpes. Top brand affinities include Stade Rennais F.C., FC Nantes, FC Lorient, with strongest over-indexing on Stade Rennais F.C. (11.32× the country average). Demographically, the RC Lens audience skews more male with an average age of 40.8, and over-indexes on personality traits such as Urban Lifestyle, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of RC Lens fans
| Metric | Value |
|---|---|
| Female | 25.2% |
| Male | 74.8% |
| Average age | 40.8 |
| Estimated audience size | 6,713,832 |
Audience persona
The typical RC Lens fan in France is more male, around 40.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Stade Rennais F.C..
RC Lens fans by region: top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Hauts-de-France | ~3.5M | 5.9× |
| Île-de-France | ~700K | 0.62× |
| Auvergne-Rhône-Alpes | ~500K | 0.62× |
| Provence-Alpes-Côte d'Azur | ~400K | 0.76× |
| Grand Est | ~300K | 0.63× |
| Occitanie | ~300K | 0.57× |
| Nouvelle-Aquitaine | ~300K | 0.47× |
| Normandy | ~200K | 0.7× |
| Brittany | ~200K | 0.69× |
| Pays de la Loire | ~200K | 0.55× |
| Bourgogne-Franche-Comté | ~200K | 0.55× |
| Centre-Val de Loire | ~100K | 0.55× |
| Corsica | ~10K | 0.42× |
Top brand affinities of RC Lens fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stade Rennais F.C. | 11.32× | Sports |
| FC Nantes | 9.56× | Sports |
| FC Lorient | 12.11× | Sports |
| FC Metz | 11.99× | Sports |
| OGC Nice | 8.93× | Sports |
| Olympique Lyonnais | 5.67× | Sports |
| Olympique de Marseille | 4.45× | Sports |
| L'Équipe | 3.68× | Sports |
| Angers SCO | 10.79× | Sports |
| FC Girondins de Bordeaux | 8.06× | Sports |
| Foot Mercato | 3.1× | Sports |
| France Football | 5.81× | Sports |
| Ligue 1 | 2.59× | Sports |
| Paris Saint-Germain | 1.86× | Sports |
| Olympique Lyonnais (Ladies) | 3.21× | Sports |
| Dimitri Payet | 14.52× | Sports |
| Tour de France | 1.55× | Sports |
| AS Saint-Étienne | 10.46× | Sports |
| France national football team | 4.39× | Sports |
| Soccer | 1.7× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 0.94 |
| Price Sensitivity | PREMIUM | 0.94 |
| Social Media Usage | JOY | 0.92 |
| Early Adopter Mentality | POWER | 0.91 |
| Need for Security | CONSERVATISM | 0.88 |
| DIY Mentality | THRILL | 0.87 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 53.2% |
| Brazil | 4.4% |
| United States | 3.8% |
See RC Lens audiences in other countries
More Soccer audiences in France
- Paris Saint-Germain (22,094,719)
- Real Madrid C.F. (12,781,353)
- Ligue 1 (11,848,769)
- UEFA Champions League (10,361,961)
- Olympique de Marseille (9,530,503)
Frequently asked questions
How many fans does RC Lens have in France?
RC Lens has an estimated audience of 6,713,832 people in France, concentrated in Hauts-de-France and Île-de-France.
What is the gender split and age of RC Lens fans?
25.2% of RC Lens fans are female, 74.8% are male, with an average age of 40.8 years.
Which brands do RC Lens fans like most?
RC Lens fans show strongest brand affinity for Stade Rennais F.C. (11.32×), FC Nantes (9.56×), and FC Lorient (12.11×) over the country average.
Where do RC Lens fans live in France?
RC Lens fans in France are most concentrated in Hauts-de-France (reach ~3.5M), Île-de-France (reach ~700K), and Auvergne-Rhône-Alpes (reach ~500K). These three regions account for the largest share of the active audience.
What other brands do RC Lens fans also like?
Beyond RC Lens itself, the audience over-indexes on FC Nantes (9.56×), FC Lorient (12.11×), FC Metz (11.99×), and OGC Nice (8.93×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for RC Lens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.