A data profile of the people who buy, follow and care about FC Nantes in France — modelled from more than twelve digital signal sources. FC Nantes has an estimated audience of 5,419,643 people in France.
The average FC Nantes fan in France is 37.1 years old, more male, and lives primarily in Pays de la Loire.
The audience is concentrated in Pays de la Loire, Île-de-France, Brittany.
Top brand affinities include Ouest-France, Ligue 1, Paris Saint-Germain, with strongest over-indexing on Ouest-France (2.73× the country average).
Demographically, the FC Nantes audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Extroversion, Sports Activity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical FC Nantes fan in France is more male, around 37.1 years old, with strong Extroversion tendencies and a notable affinity for Ouest-France.
The key figures that characterise the FC Nantes profile in France.
25.0% are female, 75.0% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 25.0% |
| Male | 75.0% |
| Average age | 37.1 |
| Estimated audience size | 5,419,643 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 22% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 17% |
of the worldwide FC Nantes audience comes from France.
| Country | Share |
|---|---|
| France | 63.4% |
| Germany | 3.1% |
| Guadeloupe | 2.3% |
Where the FC Nantes audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Pays de la Loire | ~2M | 7.31× | |
| 02 | Brittany | ~500K | 1.76× | |
| 03 | Nouvelle-Aquitaine | ~300K | 0.54× | |
| 04 | Île-de-France | ~500K | 0.50× | |
| 05 | Centre-Val de Loire | ~90K | 0.48× | |
| 06 | Normandy | ~100K | 0.45× | |
| 07 | Bourgogne-Franche-Comté | ~70K | 0.34× | |
| 08 | Auvergne-Rhône-Alpes | ~200K | 0.33× | |
| 09 | Hauts-de-France | ~100K | 0.31× | |
| 10 | Occitanie | ~100K | 0.28× | |
| 11 | Grand Est | ~100K | 0.27× | |
| 12 | Provence-Alpes-Côte d'Azur | ~100K | 0.26× | |
| 13 | Corsica | ~6K | 0.23× |
The strongest cross-interests of the FC Nantes audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Torino F.C. | Sports | 16.54× | ||
| 02 | Stade Malherbe Caen | Sports | 13.12× | ||
| 03 | Paris Saint-Germain Féminines | Sports | 8.24× | ||
| 04 | Marca (newspaper) | News | 4.80× | ||
| 05 | Stade Rennais F.C. | Sports | 3.99× | ||
| 06 | Ligue 1 | Sports | 2.79× | ||
| 07 | Ouest-France | News | 2.73× | ||
| 08 | Olympique Lyonnais | Sports | 2.67× | ||
| 09 | Olympique de Marseille | Sports | 2.35× | ||
| 10 | Foot Mercato | Sports | 2.27× | ||
| 11 | Paris Saint-Germain | Sports | 2.08× | ||
| 12 | transavia | Travel & Leisure | 2.01× | ||
| 13 | UEFA Champions League | Sports | 1.99× | ||
| 14 | FIFA World Cup | Sports | 1.96× | ||
| 15 | L'Équipe | Sports | 1.85× | ||
| 16 | Real Madrid C.F. | Sports | 1.81× | ||
| 17 | Tour de France | Sports | 1.78× | ||
| 18 | Ouest France | News | 1.70× | ||
| 19 | Soccer | Sports | 1.54× | ||
| 20 | TF1 | Movies & TV | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.07× | |
| Sports Activity | POWER | 1.05× | |
| Spirituality | BALANCE | 1.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.70× | |
| Luxury Orientation | PREMIUM | 0.71× | |
| Sustainability | BALANCE | 0.73× |
FC Nantes has an estimated audience of 5,419,643 people in France, concentrated in Pays de la Loire and Île-de-France.
25.0% of FC Nantes fans are female, 75.0% are male, with an average age of 37.1 years.
FC Nantes fans show strongest brand affinity for Ouest-France (2.73×), Ligue 1 (2.79×), and Paris Saint-Germain (2.08×) over the country average.
FC Nantes fans in France are most concentrated in Pays de la Loire (reach ~2M), Île-de-France (reach ~500K), and Brittany (reach ~500K). These three regions account for the largest share of the active audience.
Beyond FC Nantes itself, the audience over-indexes on Ligue 1 (2.79×), Paris Saint-Germain (2.08×), Stade Malherbe Caen (13.12×), and Ouest France (1.7×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for FC Nantes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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