Streaming media Audience in France

Streaming media has an estimated audience of 6,239,817 people in France. 43.6% are female, 56.4% are male, average age 38.9. Top brand affinities: Real property, Western Union, Lunch, Orange, Foot Mercato.

Top brand affinities include Real property, Western Union, Lunch, with strongest over-indexing on Real property (2.42× the country average). Demographically, the Streaming media audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Patriotism, Community Orientation.

Category: Technology & Electronics · Type: Topic

Demographics of Streaming media fans

Demographic split for Streaming media audience in France
MetricValue
Female43.6%
Male56.4%
Average age38.9
Estimated audience size6,239,817

Audience persona

The typical Streaming media fan in France is more male, around 38.9 years old, with strong Patriotism tendencies and a notable affinity for Real property.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Streaming media audience
BrandAffinityCategory
Real property2.42×Home & Garden
Western Union3.72×Business & Career
Lunch4.67×Food & Beverages
Orange2.04×Technology & Electronics
Foot Mercato2.38×Sports
Crédit Mutuel1.92×Business & Career
Permanent residency3.45×Business & Career
Fnac1.72×Shopping
Google Photos3.33×Technology & Electronics
Tinder3.45×Internet & Social Media
WhatsApp1.59×Internet & Social Media
Kitchen garden3.45×Home & Garden
Germany1.74×Travel & Leisure
Improvisation3.45×Music & Radio
Deezer2.1×Music & Radio
CAC 401.53×Business & Career
Broadcasting of sports events3.45×Movies & TV
Pepe Jeans4.99×Fashion & Accessoires
Anthropology1.57×Business & Career
Dentistry3.45×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Streaming media audience
TraitClusterScore
PatriotismCONSERVATISM3.45
Community OrientationOPEN1.33
MindfulnessBALANCE1.32
IndulgenceJOY1.3
Urban LifestyleOPEN1.15
Social Media UsageJOY1.1

Worldwide distribution

Worldwide audience distribution share by country for Streaming media
CountryShare
United States26.0%
Italy4.6%
United Kingdom4.6%

See Streaming media audiences in other countries

More Technology & Electronics audiences in France

How to read this data

Audience size is the estimated number of people in France who actively search for Streaming media. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.