A data profile of the people who buy, follow and care about Chicago Bears in United Kingdom — modelled from more than twelve digital signal sources. Chicago Bears has an estimated audience of 758,567 people in United Kingdom.
The average Chicago Bears fan in United Kingdom is 38.8 years old, balanced, and lives primarily in England.
The audience is concentrated in England, South East, Greater London.
Top brand affinities include Nature, Restaurants, BBC Sport, with strongest over-indexing on Nature (1.89× the country average).
Demographically, the Chicago Bears audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Community Orientation, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Chicago Bears fan in United Kingdom is balanced, around 38.8 years old, with strong Community Orientation tendencies and a notable affinity for Nature.
The key figures that characterise the Chicago Bears profile in United Kingdom.
46.2% are female, 53.8% are male, average age 38.8.
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 38.8 |
| Estimated audience size | 758,567 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 18% |
of the worldwide Chicago Bears audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 85.3% |
| United Kingdom | 2.2% |
| Canada | 2.1% |
Where the Chicago Bears audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Northern Ireland | ~30K | 1.42× | |
| 02 | North West | ~100K | 1.21× | |
| 03 | South East | ~100K | 1.14× | |
| 04 | Greater London | ~100K | 1.14× | |
| 05 | Scotland | ~80K | 1.13× | |
| 06 | East Midlands | ~60K | 1.10× | |
| 07 | South West | ~70K | 1.08× | |
| 08 | East of England | ~70K | 1.03× | |
| 09 | Wales | ~40K | 0.81× | |
| 10 | North East | ~20K | 0.79× | |
| 11 | West Midlands | ~30K | 0.77× | |
| 12 | Yorkshire and the Humber | ~50K | 0.74× | |
| 13 | England | ~400K | 0.62× |
The strongest cross-interests of the Chicago Bears audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Minnesota Vikings | Sports | 11.54× | ||
| 02 | True Blue (1996 film) | Movies & TV | 11.21× | ||
| 03 | Folk art | Arts & Culture | 3.18× | ||
| 04 | Rangers FC | Sports | 2.77× | ||
| 05 | The Works | Shopping | 2.67× | ||
| 06 | Hobbycraft | Home & Garden | 2.52× | ||
| 07 | Flowering plant | Home & Garden | 2.10× | ||
| 08 | Matalan | Shopping | 2.06× | ||
| 09 | Home Bargains | Shopping | 1.94× | ||
| 10 | BBC Sport | Sports | 1.91× | ||
| 11 | Nature | Home & Garden | 1.89× | ||
| 12 | Dunelm | Home & Garden | 1.71× | ||
| 13 | Household | Home & Garden | 1.69× | ||
| 14 | Woman | Kids & Family | 1.65× | ||
| 15 | Team sport | Sports | 1.59× | ||
| 16 | Gift | Shopping | 1.56× | ||
| 17 | Handicraft | Home & Garden | 1.55× | ||
| 18 | Restaurants | Food & Beverages | 1.54× | ||
| 19 | Child | Kids & Family | 1.51× | ||
| 20 | Christmas | Kids & Family | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.58× | |
| Extroversion | THRILL | 1.45× | |
| Pet Ownership | JOY | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.85× | |
| Early Adopter Mentality | POWER | 0.96× | |
| Risk Appetite | THRILL | 0.98× |
Chicago Bears has an estimated audience of 758,567 people in United Kingdom, concentrated in England and South East.
46.2% of Chicago Bears fans are female, 53.8% are male, with an average age of 38.8 years.
Chicago Bears fans show strongest brand affinity for Nature (1.89×), Restaurants (1.54×), and BBC Sport (1.91×) over the country average.
Chicago Bears fans in United Kingdom are most concentrated in England (reach ~400K), South East (reach ~100K), and Greater London (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Chicago Bears itself, the audience over-indexes on Restaurants (1.54×), BBC Sport (1.91×), Matalan (2.06×), and Home Bargains (1.94×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Chicago Bears. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.