Rascasse Audience Intelligence

Electronic music Audience in Indonesia

A data profile of the people who buy, follow and care about Electronic music in Indonesia — modelled from more than twelve digital signal sources. Electronic music has an estimated audience of 6,688,584 people in Indonesia.

#136among Topic in Indonesia
#10in Music & Radio

The average Electronic music fan in Indonesia is 34.2 years old, more male, and lives primarily in West Java.

The audience is concentrated in West Java, East Java, Central Java.

Top brand affinities include Home video, Funny Videos, Korean Tour, with strongest over-indexing on Home video (1.71× the country average).

Demographically, the Electronic music audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.

The typical Electronic music fan in Indonesia is more male, around 34.2 years old, with strong Need for Security tendencies and a notable affinity for Home video.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Electronic music profile in Indonesia.

Audience size
6.7M
in Indonesia
Gender
43.1%♀
56.9% male
Age
34.2
average years
Country rank
#191
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Electronic music fans

43.1% are female, 56.9% are male, average age 34.2.

Fig. 02

Gender split

43.1%
Female
56.9%
Male
Demographic split for Electronic music audience in Indonesia
MetricValue
Female43.1%
Male56.9%
Average age34.2
Estimated audience size6,688,584
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Electronic music audience in Indonesia
Age bracketShare%
16-1925%
20-2930%
30-3921%
40-4915%
50+9%
Fig. 04

Worldwide distribution

1.7%

of the worldwide Electronic music audience comes from Indonesia.

Worldwide audience distribution share by country for Electronic music
CountryShare
United States19.1%
Brazil4.4%
Italy4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Electronic music audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Electronic music fans by region: top regions in Indonesia
#RegionReachAffinity×
01Papua (province)~40K1.07×
02North Maluku~20K1.04×
03Central Kalimantan~60K1.03×
04Bengkulu~60K1.03×
05Southeast Sulawesi~50K1.03×
06North Kalimantan~20K1.03×
07West Nusa Tenggara~80K1.02×
08Maluku~30K1.02×
09Gorontalo (disambiguation)(2)~30K1.02×
10West Sulawesi~30K1.02×
11Jambi~80K1.01×
12Riau Islands~70K1.01×
13North Sulawesi~70K1.01×
14Central Sulawesi~60K1.01×
15Bali~100K1.00×
16Bangka-Belitung Islands~30K1.00×
17West Papua~20K1.00×
18West Kalimantan~100K0.99×
19South Kalimantan~90K0.99×
20West Sumatra~100K0.98×
21Aceh~90K0.98×
22East Nusa Tenggara~70K0.98×
23Lampung~100K0.97×
24South Sumatra~200K0.96×
25Riau~200K0.96×
26East Kalimantan~100K0.96×
27Special Region of Yogyakarta~100K0.95×
28South Sulawesi~200K0.94×
29North Sumatra~300K0.92×
30Banten~200K0.92×
31Jakarta~500K0.91×
32Central Java~500K0.85×
33East Java~600K0.81×
34West Java~800K0.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Electronic music audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Electronic music audience
#·InterestCategoryAffinity×
01pronounMusic & Radio2.42×
02Korean TourPOI2.00×
03HumorismLiterature1.93×
04DiscordInternet & Social Media1.80×
05Millie Bobby BrownMovies & TV1.80×
06CinnamorollMovies & TV1.78×
07duTechnology & Electronics1.72×
08Home videoMovies & TV1.71×
09Data compressionTechnology & Electronics1.71×
10Contemporary romanceLiterature1.68×
11cinema 21Movies & TV1.63×
12MyanmarTravel & Leisure1.63×
13Interpersonal attractionKids & Family1.63×
14Transformers (comics)Literature1.63×
15Practical jokeInternet & Social Media1.62×
16Evolutionary psychologyHealth1.61×
17Television comedyMovies & TV1.60×
18Romantic fantasyMovies & TV1.55×
19AFC AjaxSports1.54×
20Funny VideosInternet & Social Media1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Electronic music audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Electronic music audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.83×
PatriotismCONSERVATISM0.54×
Social Media UsageJOY0.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Electronic music audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.33×
IndividualismJOY0.47×
TravellingTHRILL0.47×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Electronic music have in Indonesia?

Electronic music has an estimated audience of 6,688,584 people in Indonesia, concentrated in West Java and East Java.

02

What is the gender split and age of Electronic music fans?

43.1% of Electronic music fans are female, 56.9% are male, with an average age of 34.2 years.

03

Which brands do Electronic music fans like most?

Electronic music fans show strongest brand affinity for Home video (1.71×), Funny Videos (1.52×), and Korean Tour (2.0×) over the country average.

04

Where do Electronic music fans live in Indonesia?

Electronic music fans in Indonesia are most concentrated in West Java (reach ~800K), East Java (reach ~600K), and Central Java (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Electronic music fans also like?

Beyond Electronic music itself, the audience over-indexes on Funny Videos (1.52×), Korean Tour (2.0×), Data compression (1.71×), and AFC Ajax (1.54×) compared to the Indonesia average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in Indonesia

See Electronic music audiences in other countries

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Electronic music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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