A data profile of the people who buy, follow and care about Freight transport in Indonesia — modelled from more than twelve digital signal sources. Freight transport has an estimated audience of 6,315,085 people in Indonesia.
Freight transport has an estimated audience of 6,315,085 people in Indonesia. 31.4% are female, 68.6% are male, average age 39.1. Top brand affinities: Telegram, Lottery, Van, NASDAQ, Ligue 1.
Top brand affinities include Telegram, Lottery, Van, with strongest over-indexing on Telegram (3.04× the country average).
Demographically, the Freight transport audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Individualism, Need for Security.
The typical Freight transport fan in Indonesia is more male, around 39.1 years old, with strong Individualism tendencies and a notable affinity for Telegram.
The key figures that characterise the Freight transport profile in Indonesia.
31.4% are female, 68.6% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 31.4% |
| Male | 68.6% |
| Average age | 39.1 |
| Estimated audience size | 6,315,085 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 25% | |
| 30-39 | 25% | |
| 40-49 | 22% | |
| 50+ | 15% |
of the worldwide Freight transport audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 32.1% |
| Indonesia | 4.7% |
| United Kingdom | 4.5% |
The strongest cross-interests of the Freight transport audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Van | Cars & Mobility | 9.42× | ||
| 02 | Levante UD | Sports | 9.42× | ||
| 03 | Julia Roberts | Movies & TV | 9.42× | ||
| 04 | New York Red Bulls | Sports | 9.42× | ||
| 05 | Apple Pay | Technology & Electronics | 9.42× | ||
| 06 | Lille OSC | Sports | 8.09× | ||
| 07 | Sweepstakes | Games | 5.39× | ||
| 08 | Lottery | Games | 4.26× | ||
| 09 | Emma Watson | Movies & TV | 4.26× | ||
| 10 | NASDAQ | Business & Career | 3.88× | ||
| 11 | Telegram | Internet & Social Media | 3.04× | ||
| 12 | Innovation | Business & Career | 2.70× | ||
| 13 | Crowdfunding | Business & Career | 2.67× | ||
| 14 | Vehicle insurance | Cars & Mobility | 2.56× | ||
| 15 | City car | Cars & Mobility | 2.46× | ||
| 16 | Family car | Cars & Mobility | 2.31× | ||
| 17 | Baccarat | Games | 2.12× | ||
| 18 | Internet & Social Media | 1.77× | |||
| 19 | Online chat | Technology & Electronics | 1.57× | ||
| 20 | Ligue 1 | Sports | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.05× | |
| Need for Security | CONSERVATISM | 1.85× | |
| Sustainability | BALANCE | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.57× | |
| Creativity | OPEN | 0.58× | |
| Healthy Lifestyle | BALANCE | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Freight transport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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