Rascasse Audience Intelligence

Slim-fit pants Audience in Indonesia

A data profile of the people who buy, follow and care about Slim-fit pants in Indonesia — modelled from more than twelve digital signal sources. Slim-fit pants has an estimated audience of 2,552,297 people in Indonesia.

#606among Topic in Indonesia
#58in Fashion & Accessoires

The average Slim-fit pants fan in Indonesia is 33.9 years old, more female, and lives primarily in West Java.

The audience is concentrated in West Java, East Java, Central Java.

Top brand affinities include Leggings, Outerwear, Men's clothing, with strongest over-indexing on Leggings (4.97× the country average).

Demographically, the Slim-fit pants audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.

The typical Slim-fit pants fan in Indonesia is more female, around 33.9 years old, with strong Patriotism tendencies and a notable affinity for Leggings.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Slim-fit pants profile in Indonesia.

Audience size
2.6M
in Indonesia
Gender
61.4%
38.6% male
Age
33.9
average years
Country rank
#816
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Slim-fit pants fans

61.4% are female, 38.6% are male, average age 33.9.

Fig. 02

Gender split

61.4%
Female
38.6%
Male
Demographic split for Slim-fit pants audience in Indonesia
MetricValue
Female61.4%
Male38.6%
Average age33.9
Estimated audience size2,552,297
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Slim-fit pants audience in Indonesia
Age bracketShare%
16-1922%
20-2936%
30-3920%
40-4913%
50+8%
Fig. 04

Worldwide distribution

4.9%

of the worldwide Slim-fit pants audience comes from Indonesia.

Worldwide audience distribution share by country for Slim-fit pants
CountryShare
United States10.1%
India7.4%
Japan7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Slim-fit pants audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Slim-fit pants fans by region: top regions in Indonesia
#RegionReachAffinity×
01Bangka-Belitung Islands~10K1.09×
02North Kalimantan~8K1.05×
03Jambi~30K1.04×
04Riau Islands~30K1.03×
05Central Kalimantan~20K1.02×
06Southeast Sulawesi~20K1.02×
07Papua (province)~20K1.02×
08Gorontalo (disambiguation)(2)~10K1.02×
09West Papua~8K1.02×
10West Kalimantan~40K1.01×
11South Kalimantan~30K1.01×
12East Nusa Tenggara~30K1.01×
13Bengkulu~20K1.01×
14Aceh~30K1.00×
15North Sulawesi~30K1.00×
16Maluku~10K1.00×
17North Maluku~9K1.00×
18West Nusa Tenggara~30K0.99×
19Central Sulawesi~20K0.99×
20Riau~60K0.98×
21Lampung~50K0.98×
22West Sumatra~40K0.98×
23East Kalimantan~40K0.98×
24South Sumatra~60K0.97×
25Special Region of Yogyakarta~40K0.97×
26South Sulawesi~70K0.96×
27Bali~50K0.96×
28North Sumatra~100K0.94×
29Banten~90K0.92×
30Jakarta~200K0.88×
31Central Java~200K0.86×
32East Java~200K0.84×
33West Java~300K0.78×
34West Sulawesi0.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Slim-fit pants audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Slim-fit pants audience
#·InterestCategoryAffinity×
01LeggingsFashion & Accessoires4.97×
02DenimFashion & Accessoires3.90×
03OuterwearFashion & Accessoires3.10×
04Vintage clothingFashion & Accessoires3.06×
05Dress shirtFashion & Accessoires2.81×
06HoodieFashion & Accessoires2.33×
07T-shirtFashion & Accessoires2.26×
08SweaterFashion & Accessoires2.23×
09TrousersFashion & Accessoires2.20×
10Men's clothingFashion & Accessoires2.10×
11HandbagsFashion & Accessoires1.80×
12DressesFashion & Accessoires1.69×
13Beauty salonsBeauty & Wellness1.68×
14Women's clothingFashion & Accessoires1.62×
15JewelryFashion & Accessoires1.61×
16MotherhoodKids & Family1.60×
17FragrancesBeauty & Wellness1.58×
18Shopping mallsShopping1.56×
19Hair productsBeauty & Wellness1.55×
20ShoesFashion & Accessoires1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Slim-fit pants audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Slim-fit pants audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.35×
IndividualismJOY1.35×
Design AffinityPREMIUM1.24×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Slim-fit pants audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.72×
TravellingTHRILL0.76×
IndulgenceJOY0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Slim-fit pants have in Indonesia?

Slim-fit pants has an estimated audience of 2,552,297 people in Indonesia, concentrated in West Java and East Java.

02

What is the gender split and age of Slim-fit pants fans?

61.4% of Slim-fit pants fans are female, 38.6% are male, with an average age of 33.9 years.

03

Which brands do Slim-fit pants fans like most?

Slim-fit pants fans show strongest brand affinity for Leggings (4.97×), Outerwear (3.1×), and Men's clothing (2.1×) over the country average.

04

Where do Slim-fit pants fans live in Indonesia?

Slim-fit pants fans in Indonesia are most concentrated in West Java (reach ~300K), East Java (reach ~200K), and Central Java (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Slim-fit pants fans also like?

Beyond Slim-fit pants itself, the audience over-indexes on Outerwear (3.1×), Men's clothing (2.1×), Trousers (2.2×), and Dress shirt (2.81×) compared to the Indonesia average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Slim-fit pants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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