Slim-fit pants Audience in United States

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Slim-fit pants has an estimated audience of 5,260,370 people in United States. 75.2% are female, 24.8% are male, average age 40.9. Top regions: California, Texas, Florida. Top brand affinities: 1990s in fashion, Macy's, Bag, Chewy, Dress shirt.

The average Slim-fit pants fan in United States is 40.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 1990s in fashion, Macy's, Bag, with strongest over-indexing on 1990s in fashion (11.77× the country average). Demographically, the Slim-fit pants audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Design Affinity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Slim-fit pants fans

Demographic split for Slim-fit pants audience in United States
MetricValue
Female75.2%
Male24.8%
Average age40.9
Estimated audience size5,260,370

Audience persona

The typical Slim-fit pants fan in United States is more female, around 40.9 years old, with strong Design Affinity tendencies and a notable affinity for 1990s in fashion.

Top regions in United States

Top regions ranked by reach for Slim-fit pants in United States
RegionReachAffinity
California704,9171.22×
Texas516,4741.14×
Florida371,7501.04×
New York338,4791.15×
Georgia178,3861.1×
Illinois159,4970.91×
North Carolina146,1230.92×
Pennsylvania142,7210.81×
New Jersey136,0301.02×
Virginia119,5530.93×
Ohio115,1450.71×
Michigan105,0740.76×
Maryland100,0941.11×
Arizona96,0750.89×
Washington91,5860.87×
Louisiana90,5881.34×
Massachusetts88,2200.85×
Tennessee83,9030.8×
South Carolina74,4410.94×
Alabama71,2060.97×
Indiana63,8950.66×
Missouri63,5530.75×
Colorado59,9780.72×
Wisconsin57,0080.72×
Minnesota56,5930.75×
Nevada53,8331.06×
Mississippi47,5461.1×
Oregon47,2400.78×
Connecticut46,6790.88×
Kentucky46,4610.7×
Oklahoma41,3080.71×
Utah36,6860.78×
Arkansas34,1940.79×
Kansas32,8020.79×
Iowa31,1410.72×
Idaho25,8900.98×
West Virginia24,2990.99×
New Mexico24,0030.91×
Nebraska22,6210.86×
Hawaii21,4350.95×
Alaska20,5181.82×
New Hampshire20,0210.97×
Rhode Island19,3331.15×
South Dakota19,2591.58×
Maine17,8350.95×
North Dakota17,1891.59×
Wyoming16,6322.13×
Montana16,2601.11×
Delaware15,9811.1×
Vermont14,6271.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Slim-fit pants audience
BrandAffinityCategory
1990s in fashion11.77×Fashion & Accessoires
Macy's5.42×Shopping
Bag9.05×Fashion & Accessoires
Chewy5.71×Shopping
Dress shirt6.62×Fashion & Accessoires
Hosiery8.35×Fashion & Accessoires
Sleeve4.96×Fashion & Accessoires
Formal wear8.34×Fashion & Accessoires
Punk fashion7.43×Fashion & Accessoires
Sportswear (fashion)7.41×Fashion & Accessoires
2010s in fashion5.11×Fashion & Accessoires
Aerie (American Eagle Outfitters)5.99×
Online shopping malls10.47×Shopping
Trousers3.23×Fashion & Accessoires
Men's clothing2.81×Fashion & Accessoires
Women's clothing2.37×Fashion & Accessoires
Skirt3.36×Fashion & Accessoires
Blouse4.31×Fashion & Accessoires
Outerwear5.56×Fashion & Accessoires
Kohl's2.17×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Slim-fit pants audience
TraitClusterScore
Design AffinityPREMIUM1.52
Price SensitivityPREMIUM1.38
CreativityOPEN1.35
SustainabilityBALANCE1.31
ExtroversionTHRILL1.28
Luxury OrientationPREMIUM1.28

Worldwide distribution

Worldwide audience distribution share by country for Slim-fit pants
CountryShare
United States10.1%
India7.4%
Japan7.2%

See Slim-fit pants audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Slim-fit pants have in United States?

Slim-fit pants has an estimated audience of 5,260,370 people in United States, concentrated in California and Texas.

What is the gender split and age of Slim-fit pants fans?

75.2% of Slim-fit pants fans are female, 24.8% are male, with an average age of 40.9 years.

Which brands do Slim-fit pants fans like most?

Slim-fit pants fans show strongest brand affinity for 1990s in fashion (11.77×), Macy's (5.42×), and Bag (9.05×) over the country average.

Where do Slim-fit pants fans live in United States?

Slim-fit pants fans in United States are most concentrated in California (reach 704,917), Texas (reach 516,474), and Florida (reach 371,750). These three regions account for the largest share of the active audience.

What other brands do Slim-fit pants fans also like?

Beyond Slim-fit pants itself, the audience over-indexes on Macy's (5.42×), Bag (9.05×), Chewy (5.71×), and Dress shirt (6.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Slim-fit pants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.