A data profile of the people who buy, follow and care about Slim-fit pants in United States — modelled from more than twelve digital signal sources. Slim-fit pants has an estimated audience of 5,260,370 people in United States.
The average Slim-fit pants fan in United States is 40.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include 1990s in fashion, Macy's, Bag, with strongest over-indexing on 1990s in fashion (11.77× the country average).
Demographically, the Slim-fit pants audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Price Sensitivity, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Slim-fit pants fan in United States is more female, around 40.9 years old, with strong Price Sensitivity tendencies and a notable affinity for 1990s in fashion.
The key figures that characterise the Slim-fit pants profile in United States.
75.2% are female, 24.8% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 75.2% |
| Male | 24.8% |
| Average age | 40.9 |
| Estimated audience size | 5,260,370 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 19% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 21% |
Where the Slim-fit pants audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~10K | 1.12× | |
| 02 | Vermont | ~10K | 1.10× | |
| 03 | New York | ~300K | 1.09× | |
| 04 | Louisiana | ~70K | 1.08× | |
| 05 | California | ~600K | 1.06× | |
| 06 | Maryland | ~100K | 1.05× | |
| 07 | South Dakota | ~10K | 1.05× | |
| 08 | North Dakota | ~10K | 1.05× | |
| 09 | Texas | ~500K | 1.04× | |
| 10 | Rhode Island | ~20K | 1.04× | |
| 11 | Delaware | ~10K | 1.03× | |
| 12 | Mississippi | ~40K | 1.01× | |
| 13 | Idaho | ~30K | 1.01× | |
| 14 | West Virginia | ~20K | 1.01× | |
| 15 | Hawaii | ~20K | 1.01× | |
| 16 | Maine | ~20K | 1.01× | |
| 17 | New Hampshire | ~20K | 1.00× | |
| 18 | Montana | ~10K | 1.00× | |
| 19 | Alabama | ~70K | 0.99× | |
| 20 | Nebraska | ~30K | 0.99× | |
| 21 | Washington, District of Columbia | ~20K | 0.99× | |
| 22 | Georgia | ~200K | 0.98× | |
| 23 | New Mexico | ~30K | 0.98× | |
| 24 | Oregon | ~60K | 0.97× | |
| 25 | Nevada | ~50K | 0.97× | |
| 26 | Arkansas | ~40K | 0.97× | |
| 27 | Virginia | ~100K | 0.96× | |
| 28 | Kentucky | ~60K | 0.96× | |
| 29 | Utah | ~50K | 0.96× | |
| 30 | Iowa | ~40K | 0.96× | |
| 31 | Kansas | ~40K | 0.96× | |
| 32 | New Jersey | ~100K | 0.95× | |
| 33 | Oklahoma | ~60K | 0.95× | |
| 34 | Connecticut | ~50K | 0.95× | |
| 35 | Florida | ~300K | 0.94× | |
| 36 | North Carolina | ~100K | 0.94× | |
| 37 | Washington | ~100K | 0.94× | |
| 38 | Massachusetts | ~100K | 0.94× | |
| 39 | South Carolina | ~70K | 0.94× | |
| 40 | Tennessee | ~100K | 0.93× | |
| 41 | Colorado | ~80K | 0.93× | |
| 42 | Minnesota | ~70K | 0.93× | |
| 43 | Arizona | ~100K | 0.92× | |
| 44 | Missouri | ~80K | 0.92× | |
| 45 | Wisconsin | ~70K | 0.92× | |
| 46 | Illinois | ~200K | 0.91× | |
| 47 | Indiana | ~90K | 0.91× | |
| 48 | Michigan | ~100K | 0.90× | |
| 49 | Pennsylvania | ~200K | 0.87× | |
| 50 | Ohio | ~100K | 0.87× |
The strongest cross-interests of the Slim-fit pants audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | 1990s in fashion | Fashion & Accessoires | 11.77× | ||
| 02 | Online shopping malls | Shopping | 10.47× | ||
| 03 | Bag | Fashion & Accessoires | 9.05× | ||
| 04 | Hosiery | Fashion & Accessoires | 8.35× | ||
| 05 | Formal wear | Fashion & Accessoires | 8.34× | ||
| 06 | Punk fashion | Fashion & Accessoires | 7.43× | ||
| 07 | Sportswear (fashion) | Fashion & Accessoires | 7.41× | ||
| 08 | Dress shirt | Fashion & Accessoires | 6.62× | ||
| 09 | Aerie (American Eagle Outfitters) | Brand | 5.99× | ||
| 10 | Chewy | Shopping | 5.71× | ||
| 11 | Outerwear | Fashion & Accessoires | 5.56× | ||
| 12 | Macy's | Shopping | 5.42× | ||
| 13 | 2010s in fashion | Fashion & Accessoires | 5.11× | ||
| 14 | Sleeve | Fashion & Accessoires | 4.96× | ||
| 15 | Blouse | Fashion & Accessoires | 4.31× | ||
| 16 | Skirt | Fashion & Accessoires | 3.36× | ||
| 17 | Trousers | Fashion & Accessoires | 3.23× | ||
| 18 | Men's clothing | Fashion & Accessoires | 2.81× | ||
| 19 | Women's clothing | Fashion & Accessoires | 2.37× | ||
| 20 | Kohl's | Shopping | 2.17× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.92× | |
| Creativity | OPEN | 1.65× | |
| Luxury Orientation | PREMIUM | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.72× | |
| Need for Security | CONSERVATISM | 0.89× | |
| Risk Appetite | THRILL | 0.95× |
Slim-fit pants has an estimated audience of 5,260,370 people in United States, concentrated in California and Texas.
75.2% of Slim-fit pants fans are female, 24.8% are male, with an average age of 40.9 years.
Slim-fit pants fans show strongest brand affinity for 1990s in fashion (11.77×), Macy's (5.42×), and Bag (9.05×) over the country average.
Slim-fit pants fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Slim-fit pants itself, the audience over-indexes on Macy's (5.42×), Bag (9.05×), Dress shirt (6.62×), and Chewy (5.71×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Slim-fit pants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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