Dress shirt Audience in United States

Dress shirt logo

Dress shirt has an estimated audience of 22,064,533 people in United States. 58.6% are female, 41.4% are male, average age 43.5. Top regions: California, Texas, New York. Top brand affinities: Unisex, Sweater, Hoodie, Blouse, 2010s in fashion.

The average Dress shirt fan in United States is 43.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Unisex, Sweater, Hoodie, with strongest over-indexing on Unisex (2.33× the country average). Demographically, the Dress shirt audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Dress shirt fans

Demographic split for Dress shirt audience in United States
MetricValue
Female58.6%
Male41.4%
Average age43.5
Estimated audience size22,064,533

Audience persona

The typical Dress shirt fan in United States is more female, around 43.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Unisex.

Top regions in United States

Top regions ranked by reach for Dress shirt in United States
RegionReachAffinity
California3,653,2991.51×
Texas2,229,9411.18×
New York1,801,7561.46×
Florida1,617,0991.08×
Illinois941,3451.28×
Pennsylvania780,6021.05×
Georgia760,3741.12×
New Jersey701,4921.25×
North Carolina695,8281.05×
Virginia642,4921.2×
Ohio622,5290.92×
Michigan596,3361.03×
Massachusetts499,8441.15×
Arizona483,8661.07×
Washington481,9091.09×
Maryland449,6161.19×
Indiana419,4011.04×
Tennessee412,5740.93×
Minnesota351,9251.11×
Missouri336,9780.95×
Colorado310,3650.89×
Wisconsin306,6600.92×
South Carolina299,4060.9×
Alabama291,3120.95×
Louisiana288,8061.02×
Kentucky263,0400.95×
Nevada257,3641.21×
Oregon257,3311.02×
Oklahoma240,3070.98×
Connecticut227,4561.03×
Utah207,6531.05×
Arkansas166,9340.92×
Iowa158,8990.87×
Kansas155,5420.89×
Mississippi155,2040.85×
Hawaii122,7161.29×
Nebraska107,4400.97×
New Mexico101,7370.92×
Idaho93,3880.84×
West Virginia85,5710.83×
Washington, District of Columbia83,3381.26×
New Hampshire70,8840.82×
Maine61,8570.78×
Rhode Island57,8890.82×
Delaware50,5370.83×
South Dakota43,6140.86×
Alaska42,9250.91×
Montana39,8080.65×
North Dakota37,4920.83×
Vermont26,1410.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dress shirt audience
BrandAffinityCategory
Unisex2.33×Fashion & Accessoires
Sweater1.72×Fashion & Accessoires
Hoodie1.69×Fashion & Accessoires
Blouse1.7×Fashion & Accessoires
2010s in fashion1.5×Fashion & Accessoires
Mug1.64×Food & Beverages
Punk fashion1.77×Fashion & Accessoires
Nightwear1.52×Fashion & Accessoires
Chico's (clothing retailer)1.51×Fashion & Accessoires
Slim-fit pants1.61×Fashion & Accessoires
Leg warmer1.51×Fashion & Accessoires
Compression garment1.52×Health
Zulily1.5×Kids & Family
Buckle (clothing retailer)1.52×Fashion & Accessoires
Textile printing2.11×Fashion & Accessoires
Wreath1.51×Home & Garden
National flag1.58×Politics & Society
Woman Within1.55×Fashion & Accessoires
Tunic1.68×Fashion & Accessoires
Waistcoat1.73×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dress shirt audience
TraitClusterScore
Luxury OrientationPREMIUM1.78
Design AffinityPREMIUM1.63
CreativityOPEN1.54
Price SensitivityPREMIUM1.34
SustainabilityBALANCE1.32
IndividualismJOY1.29

Worldwide distribution

Worldwide audience distribution share by country for Dress shirt
CountryShare
United States23.6%
United Kingdom5.0%
Japan4.5%

See Dress shirt audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Dress shirt have in United States?

Dress shirt has an estimated audience of 22,064,533 people in United States, concentrated in California and Texas.

What is the gender split and age of Dress shirt fans?

58.6% of Dress shirt fans are female, 41.4% are male, with an average age of 43.5 years.

Which brands do Dress shirt fans like most?

Dress shirt fans show strongest brand affinity for Unisex (2.33×), Sweater (1.72×), and Hoodie (1.69×) over the country average.

Where do Dress shirt fans live in United States?

Dress shirt fans in United States are most concentrated in California (reach 3,653,299), Texas (reach 2,229,941), and New York (reach 1,801,756). These three regions account for the largest share of the active audience.

What other brands do Dress shirt fans also like?

Beyond Dress shirt itself, the audience over-indexes on Sweater (1.72×), Hoodie (1.69×), Blouse (1.7×), and 2010s in fashion (1.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dress shirt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.