Rascasse Audience Intelligence

Restaurants Audience in Ireland

A data profile of the people who buy, follow and care about Restaurants in Ireland — modelled from more than twelve digital signal sources. Restaurants has an estimated audience of 2,067,348 people in Ireland.

#15among Lifestyle cluster in Ireland#21among Topic in Ireland#3in Food & Beverages

Restaurants has an estimated audience of 2,067,348 people in Ireland. 59.6% are female, 40.4% are male, average age 40.7.

Demographically, the Restaurants audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Design Affinity, Travelling.

Category: Food & Beverages · Type: Topic · Subtype: Lifestyle cluster

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-14.

Section 01

At a glance

The key figures that characterise the Restaurants profile in Ireland.

Audience size
2.1M
in Ireland
Gender
59.6%♀
40.4% male
Age
40.7
average years
Country rank
#76
Topic in Ireland
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Restaurants fans

59.6% are female, 40.4% are male, average age 40.7.

Fig. 02

Gender split

59.6%
Female
40.4%
Male
Demographic split for Restaurants audience in Ireland
MetricValue
Female59.6%
Male40.4%
Average age40.7
Estimated audience size2,067,348
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Restaurants audience in Ireland
Age bracketShare%
16-1916%
20-2917%
30-3921%
40-4923%
50+22%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Restaurants audience comes from Ireland.

Worldwide audience distribution share by country for Restaurants
CountryShare
United States16.4%
Japan5.6%
Italy4.2%
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Restaurants audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Restaurants audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM0.82×
TravellingTHRILL0.79×
PatriotismCONSERVATISM0.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Restaurants audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.63×
Need for SecurityCONSERVATISM0.71×
PatriotismCONSERVATISM0.72×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Ireland who actively search for Restaurants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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