A data profile of the people who buy, follow and care about Camera lens in India — modelled from more than twelve digital signal sources. Camera lens has an estimated audience of 3,051,215 people in India.
Camera lens has an estimated audience of 3,051,215 people in India. 29.9% are female, 70.1% are male, average age 26.9. Top brand affinities: Digital camera, Nikon, Embroidery, Cash on delivery, Engagement ring.
Top brand affinities include Digital camera, Nikon, Embroidery, with strongest over-indexing on Digital camera (4.78× the country average).
Demographically, the Camera lens audience skews more male with an average age of 26.9, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership.
The typical Camera lens fan in India is more male, around 26.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Digital camera.
The key figures that characterise the Camera lens profile in India.
29.9% are female, 70.1% are male, average age 26.9.
| Metric | Value |
|---|---|
| Female | 29.9% |
| Male | 70.1% |
| Average age | 26.9 |
| Estimated audience size | 3,051,215 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 56% | |
| 20-29 | 23% | |
| 30-39 | 10% | |
| 40-49 | 7% | |
| 50+ | 4% |
of the worldwide Camera lens audience comes from India.
| Country | Share |
|---|---|
| Japan | 20.2% |
| United States | 13.5% |
| China | 10.1% |
The strongest cross-interests of the Camera lens audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Digital camera | Technology & Electronics | 4.78× | ||
| 02 | Nikon | Technology & Electronics | 4.75× | ||
| 03 | Canon | Technology & Electronics | 4.18× | ||
| 04 | Nikkei 225 | Business & Career | 3.64× | ||
| 05 | Sewing machine | Home & Garden | 2.26× | ||
| 06 | Crochet | Home & Garden | 2.23× | ||
| 07 | Fashion show | Fashion & Accessoires | 2.03× | ||
| 08 | Embroidery | Home & Garden | 1.97× | ||
| 09 | Digital photography | Business & Career | 1.95× | ||
| 10 | Bluetooth | Technology & Electronics | 1.93× | ||
| 11 | Wedding invitation | Home & Garden | 1.89× | ||
| 12 | Axis Bank | Business & Career | 1.85× | ||
| 13 | Engagement ring | Fashion & Accessoires | 1.80× | ||
| 14 | HDFC Bank | Business & Career | 1.79× | ||
| 15 | Skirt | Fashion & Accessoires | 1.71× | ||
| 16 | Headphones | Technology & Electronics | 1.68× | ||
| 17 | Cash on delivery | Business & Career | 1.62× | ||
| 18 | Earring | Fashion & Accessoires | 1.62× | ||
| 19 | Stranger Things | Movies & TV | 1.56× | ||
| 20 | Party dress | Fashion & Accessoires | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.58× | |
| Pet Ownership | JOY | 1.37× | |
| Sustainability | BALANCE | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.50× | |
| Creativity | OPEN | 0.60× | |
| Mindfulness | BALANCE | 0.69× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Camera lens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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