A data profile of the people who buy, follow and care about God in India — modelled from more than twelve digital signal sources. God has an estimated audience of 9,095,561 people in India.
God has an estimated audience of 9,095,561 people in India. 31.7% are female, 68.3% are male, average age 31.6. Top brand affinities: Young's, Religion, Videography, Anthropology, Real property.
Top brand affinities include Young's, Religion, Videography, with strongest over-indexing on Young's (3.75× the country average).
Demographically, the God audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Spirituality, Tradition.
The typical God fan in India is more male, around 31.6 years old, with strong Spirituality tendencies and a notable affinity for Young's.
The key figures that characterise the God profile in India.
31.7% are female, 68.3% are male, average age 31.6.
| Metric | Value |
|---|---|
| Female | 31.7% |
| Male | 68.3% |
| Average age | 31.6 |
| Estimated audience size | 9,095,561 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 27% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 8% |
of the worldwide God audience comes from India.
| Country | Share |
|---|---|
| United States | 23.6% |
| Italy | 6.4% |
| Brazil | 5.4% |
The strongest cross-interests of the God audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Young's | Food & Beverages | 3.75× | ||
| 02 | Jim Carrey | Movies & TV | 3.75× | ||
| 03 | Zootopia | Movies & TV | 3.75× | ||
| 04 | Alibaba.com | Shopping | 3.75× | ||
| 05 | Edward Norton | Movies & TV | 3.75× | ||
| 06 | Kristen Stewart | Movies & TV | 3.75× | ||
| 07 | Brock Lesnar | Sports | 3.17× | ||
| 08 | Roman Reigns | Sports | 3.00× | ||
| 09 | WrestleMania | Sports | 2.93× | ||
| 10 | Bed sheet | Home & Garden | 2.60× | ||
| 11 | United Nations | Politics & Society | 2.45× | ||
| 12 | Videography | Internet & Social Media | 2.23× | ||
| 13 | Mount Everest | Travel & Leisure | 2.11× | ||
| 14 | Real property | Home & Garden | 2.07× | ||
| 15 | Anthropology | Business & Career | 1.96× | ||
| 16 | Mattress | Home & Garden | 1.74× | ||
| 17 | OnePlus | Technology & Electronics | 1.61× | ||
| 18 | Seafood | Food & Beverages | 1.61× | ||
| 19 | Knitting | Home & Garden | 1.59× | ||
| 20 | Religion | Business & Career | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.55× | |
| Tradition | CONSERVATISM | 1.34× | |
| Indulgence | JOY | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.80× | |
| Luxury Orientation | PREMIUM | 0.83× | |
| Social Media Usage | JOY | 0.88× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for God. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.