God Audience in Brazil
God has an estimated audience of 14,688,122 people in Brazil. 66.8% are female, 33.2% are male, average age 37.1. Top brand affinities: Sociedade Esportiva Palmeiras, Sport Club Corinthians Paulista, São Paulo FC, Cruzeiro Esporte Clube, Santos FC.
Top brand affinities include Sociedade Esportiva Palmeiras, Sport Club Corinthians Paulista, São Paulo FC, with strongest over-indexing on Sociedade Esportiva Palmeiras (1.85× the country average). Demographically, the God audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Creativity, Spirituality.
Category: Politics & Society · Type: Topic
Demographics of God fans
| Metric | Value |
|---|---|
| Female | 66.8% |
| Male | 33.2% |
| Average age | 37.1 |
| Estimated audience size | 14,688,122 |
Audience persona
The typical God fan in Brazil is more female, around 37.1 years old, with strong Creativity tendencies and a notable affinity for Sociedade Esportiva Palmeiras.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sociedade Esportiva Palmeiras | 1.85× | Sports |
| Sport Club Corinthians Paulista | 2.13× | Sports |
| São Paulo FC | 2× | Sports |
| Cruzeiro Esporte Clube | 1.63× | Sports |
| Santos FC | 1.55× | Sports |
| Seleção Brasileira | 1.94× | Sports |
| Sport Club Internacional | 1.89× | Sports |
| Neymar | 1.86× | Sports |
| Grêmio Foot-Ball Porto Alegrense | 2.07× | Sports |
| TikTok | 2.13× | Internet & Social Media |
| Bible | 3.03× | Politics & Society |
| Radio | 2.39× | Technology & Electronics |
| Children's clothing | 2.5× | Fashion & Accessoires |
| Brazil national football team | 2.24× | Sports |
| Hypermarket | 2.27× | Shopping |
| Samsung | 2.2× | Technology & Electronics |
| Handbags | 2.31× | Fashion & Accessoires |
| Spotify | 1.94× | Internet & Social Media |
| Vivo (telecommunications) | 2.35× | Technology & Electronics |
| Botafogo de Futebol e Regatas | 1.7× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 2.01 |
| Spirituality | BALANCE | 1.9 |
| Need for Security | CONSERVATISM | 1.82 |
| Mindfulness | BALANCE | 1.61 |
| Price Sensitivity | PREMIUM | 1.49 |
| Risk Appetite | THRILL | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.6% |
| Italy | 6.4% |
| Brazil | 5.4% |
See God audiences in other countries
More Politics & Society audiences in Brazil
- Music (40,781,319)
- Arts and music (39,605,104)
- Food and drink (38,965,798)
- Sports (38,308,261)
- Food (37,833,570)
How to read this data
Audience size is the estimated number of people in Brazil who actively search for God. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.