A data profile of the people who buy, follow and care about Journalist in India — modelled from more than twelve digital signal sources. Journalist has an estimated audience of 5,692,634 people in India.
Journalist has an estimated audience of 5,692,634 people in India. 19.7% are female, 80.3% are male, average age 33.7. Top brand affinities: Videography, Radio, Real property, Online newspaper, Internet celebrity.
Top brand affinities include Videography, Radio, Real property, with strongest over-indexing on Videography (3.22× the country average).
Demographically, the Journalist audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Spirituality, Indulgence.
The typical Journalist fan in India is more male, around 33.7 years old, with strong Spirituality tendencies and a notable affinity for Videography.
The key figures that characterise the Journalist profile in India.
19.7% are female, 80.3% are male, average age 33.7.
| Metric | Value |
|---|---|
| Female | 19.7% |
| Male | 80.3% |
| Average age | 33.7 |
| Estimated audience size | 5,692,634 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 30% | |
| 30-39 | 20% | |
| 40-49 | 13% | |
| 50+ | 9% |
of the worldwide Journalist audience comes from India.
| Country | Share |
|---|---|
| United States | 20.1% |
| Brazil | 5.6% |
| Italy | 5.1% |
The strongest cross-interests of the Journalist audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Judaism | Politics & Society | 3.44× | ||
| 02 | Videography | Internet & Social Media | 3.22× | ||
| 03 | Spanish language | Politics & Society | 2.82× | ||
| 04 | Real property | Home & Garden | 2.69× | ||
| 05 | Breakfast television | Movies & TV | 2.40× | ||
| 06 | Mission: Impossible | Movies & TV | 1.87× | ||
| 07 | Virtual reality | Technology & Electronics | 1.86× | ||
| 08 | Nobel Peace Prize | Politics & Society | 1.85× | ||
| 09 | Activism | Politics & Society | 1.84× | ||
| 10 | Handball | Sports | 1.82× | ||
| 11 | Internet celebrity | Internet & Social Media | 1.74× | ||
| 12 | OnePlus | Technology & Electronics | 1.74× | ||
| 13 | Radio | Technology & Electronics | 1.67× | ||
| 14 | Buddhism | Health | 1.65× | ||
| 15 | Rail transport | Travel & Leisure | 1.63× | ||
| 16 | NASDAQ | Business & Career | 1.62× | ||
| 17 | Private equity | Business & Career | 1.58× | ||
| 18 | Online newspaper | News | 1.57× | ||
| 19 | Nonprofit organization | Politics & Society | 1.57× | ||
| 20 | Tom Cruise | Movies & TV | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.84× | |
| Indulgence | JOY | 1.63× | |
| Community Orientation | OPEN | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.62× | |
| Pet Ownership | JOY | 0.66× | |
| Mindfulness | BALANCE | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Journalist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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