A data profile of the people who buy, follow and care about South Australia cricket team in India — modelled from more than twelve digital signal sources. South Australia cricket team has an estimated audience of 5,274,578 people in India.
South Australia cricket team has an estimated audience of 5,274,578 people in India. 3.2% are female, 96.8% are male, average age 24.7. Top brand affinities: Carolina Panthers, Jacksonville Jaguars, FIFA World Cup, Tom Cruise, Ryan Gosling.
Top brand affinities include Carolina Panthers, Jacksonville Jaguars, FIFA World Cup, with strongest over-indexing on Carolina Panthers (265.81× the country average).
Demographically, the South Australia cricket team audience skews more male with an average age of 24.7, and over-indexes on personality traits such as Career Orientation, DIY Mentality.
The typical South Australia cricket team fan in India is more male, around 24.7 years old, with strong Career Orientation tendencies and a notable affinity for Carolina Panthers.
The key figures that characterise the South Australia cricket team profile in India.
3.2% are female, 96.8% are male, average age 24.7.
| Metric | Value |
|---|---|
| Female | 3.2% |
| Male | 96.8% |
| Average age | 24.7 |
| Estimated audience size | 5,274,578 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 50% | |
| 20-29 | 43% | |
| 30-39 | 7% | |
| 40-49 | 0% | |
| 50+ | 0% |
of the worldwide South Australia cricket team audience comes from India.
| Country | Share |
|---|---|
| India | 76.1% |
| South Africa | 8.9% |
| Saudi Arabia | 3.7% |
The strongest cross-interests of the South Australia cricket team audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Carolina Panthers | Sports | 265.81× | ||
| 02 | Jacksonville Jaguars | Sports | 49.29× | ||
| 03 | Atlanta Falcons | Sports | 23.28× | ||
| 04 | Ryan Gosling | Movies & TV | 6.43× | ||
| 05 | Monopoly (game) | Games | 5.59× | ||
| 06 | Charlize Theron | Movies & TV | 5.37× | ||
| 07 | Thai Airways | Travel & Leisure | 4.49× | ||
| 08 | Tom Cruise | Movies & TV | 4.32× | ||
| 09 | Jennifer Lawrence | Movies & TV | 4.20× | ||
| 10 | Kate Winslet | Movies & TV | 4.15× | ||
| 11 | Anne Hathaway | Movies & TV | 3.89× | ||
| 12 | Sports club | Sports | 3.19× | ||
| 13 | Squash (sport) | Sports | 3.12× | ||
| 14 | Brad Pitt | Movies & TV | 2.63× | ||
| 15 | Handball | Sports | 2.03× | ||
| 16 | UEFA Champions League | Sports | 1.78× | ||
| 17 | Nonprofit organization | Politics & Society | 1.68× | ||
| 18 | Career development | Business & Career | 1.58× | ||
| 19 | FIFA World Cup | Sports | 1.51× | ||
| 20 | Internet celebrity | Internet & Social Media | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.75× | |
| DIY Mentality | THRILL | 1.62× | |
| Community Orientation | OPEN | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.39× | |
| Mindfulness | BALANCE | 0.49× | |
| Price Sensitivity | PREMIUM | 0.49× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for South Australia cricket team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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