A data profile of the people who buy, follow and care about Video production in India — modelled from more than twelve digital signal sources. Video production has an estimated audience of 6,595,221 people in India.
Video production has an estimated audience of 6,595,221 people in India. 25.9% are female, 74.1% are male, average age 30.5. Top brand affinities: Videography, Art exhibition, Digital photography, Museum, Handmade jewelry.
Top brand affinities include Videography, Art exhibition, Digital photography, with strongest over-indexing on Videography (4.28× the country average).
Demographically, the Video production audience skews more male with an average age of 30.5, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion.
The typical Video production fan in India is more male, around 30.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Videography.
The key figures that characterise the Video production profile in India.
25.9% are female, 74.1% are male, average age 30.5.
| Metric | Value |
|---|---|
| Female | 25.9% |
| Male | 74.1% |
| Average age | 30.5 |
| Estimated audience size | 6,595,221 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 31% | |
| 30-39 | 16% | |
| 40-49 | 9% | |
| 50+ | 6% |
of the worldwide Video production audience comes from India.
| Country | Share |
|---|---|
| United States | 18.8% |
| China | 7.8% |
| India | 7.1% |
The strongest cross-interests of the Video production audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Videography | Internet & Social Media | 4.28× | ||
| 02 | GoPro | Technology & Electronics | 3.36× | ||
| 03 | Motherboard | Technology & Electronics | 3.15× | ||
| 04 | Art exhibition | Arts & Culture | 2.49× | ||
| 05 | Digital camera | Technology & Electronics | 2.23× | ||
| 06 | Nightlife | Arts & Culture | 2.14× | ||
| 07 | Naruto | Literature | 2.13× | ||
| 08 | Museum | Arts & Culture | 2.11× | ||
| 09 | One Piece | Movies & TV | 2.10× | ||
| 10 | Vintage clothing | Fashion & Accessoires | 2.09× | ||
| 11 | Forex Online Trading | Business & Career | 2.09× | ||
| 12 | Sweepstakes | Games | 1.99× | ||
| 13 | Emma Watson | Movies & TV | 1.99× | ||
| 14 | Art jewelry | Fashion & Accessoires | 1.89× | ||
| 15 | Digital photography | Business & Career | 1.87× | ||
| 16 | Video editing | Technology & Electronics | 1.63× | ||
| 17 | Steam | Games | 1.63× | ||
| 18 | Handmade jewelry | Fashion & Accessoires | 1.61× | ||
| 19 | Modern art | Arts & Culture | 1.60× | ||
| 20 | Louis Vuitton | Fashion & Accessoires | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.43× | |
| Extroversion | THRILL | 1.37× | |
| Pet Ownership | JOY | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.57× | |
| Tradition | CONSERVATISM | 0.65× | |
| Creativity | OPEN | 0.69× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Video production. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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