A data profile of the people who buy, follow and care about Actor in Italy — modelled from more than twelve digital signal sources. Actor has an estimated audience of 4,943,379 people in Italy.
Actor has an estimated audience of 4,943,379 people in Italy. 56.1% are female, 43.9% are male, average age 38.4. Top brand affinities: Wikipedia, Singer-songwriter, Satire, WhatsApp, Volunteering.
Top brand affinities include Wikipedia, Singer-songwriter, Satire, with strongest over-indexing on Wikipedia (5.05× the country average).
Demographically, the Actor audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Mindfulness, Travelling.
The typical Actor fan in Italy is more female, around 38.4 years old, with strong Mindfulness tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Actor profile in Italy.
56.1% are female, 43.9% are male, average age 38.4.
| Metric | Value |
|---|---|
| Female | 56.1% |
| Male | 43.9% |
| Average age | 38.4 |
| Estimated audience size | 4,943,379 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 20% | |
| 50+ | 19% |
of the worldwide Actor audience comes from Italy.
| Country | Share |
|---|---|
| United States | 22.6% |
| India | 7.9% |
| Japan | 6.9% |
The strongest cross-interests of the Actor audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ben Stiller | Movies & TV | 6.19× | ||
| 02 | Wikipedia | Internet & Social Media | 5.05× | ||
| 03 | Andrea Bocelli | Music & Radio | 4.63× | ||
| 04 | Video editing | Technology & Electronics | 3.88× | ||
| 05 | Satire | Literature | 3.75× | ||
| 06 | Singer-songwriter | Music & Radio | 3.48× | ||
| 07 | Mediaset | Technology & Electronics | 2.18× | ||
| 08 | Volunteering | Politics & Society | 1.90× | ||
| 09 | Champagne | Food & Beverages | 1.88× | ||
| 10 | Art exhibition | Arts & Culture | 1.84× | ||
| 11 | Summer vacation | Travel & Leisure | 1.78× | ||
| 12 | Activism | Politics & Society | 1.76× | ||
| 13 | Deal of the day | Shopping | 1.69× | ||
| 14 | Musical theatre | Movies & TV | 1.68× | ||
| 15 | Superman | Movies & TV | 1.65× | ||
| 16 | Batman | Movies & TV | 1.59× | ||
| 17 | TikTok | Internet & Social Media | 1.57× | ||
| 18 | Digital photography | Business & Career | 1.57× | ||
| 19 | Internet & Social Media | 1.55× | |||
| 20 | Modern art | Arts & Culture | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.38× | |
| Travelling | THRILL | 1.38× | |
| Community Orientation | OPEN | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.67× | |
| Price Sensitivity | PREMIUM | 0.72× | |
| Family Orientation | CONSERVATISM | 0.77× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Actor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.