Rascasse Audience Intelligence

Actor Audience in United States

A data profile of the people who buy, follow and care about Actor in United States — modelled from more than twelve digital signal sources. Actor has an estimated audience of 35,364,448 people in United States.

The average Actor fan in United States is 38.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Diane Keaton, Demi Moore, Robert Redford, with strongest over-indexing on Diane Keaton (3.15× the country average).

Demographically, the Actor audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Actor fan in United States is more female, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Diane Keaton.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Actor profile in United States.

Audience size
35.4M
in United States
Gender
57.2%
42.8% male
Age
38.6
average years
Country rank
#706
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Actor fans

57.2% are female, 42.8% are male, average age 38.6.

Fig. 02

Gender split

57.2%
Female
42.8%
Male
Demographic split for Actor audience in United States
MetricValue
Female57.2%
Male42.8%
Average age38.6
Estimated audience size35,364,448
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Actor audience in United States
Age bracketShare%
16-1924%
20-2918%
30-3918%
40-4920%
50+20%
Fig. 04

Worldwide distribution

22.6%

of the worldwide Actor audience comes from United States.

Worldwide audience distribution share by country for Actor
CountryShare
United States22.6%
India7.9%
Japan6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Actor audience in United States is strongest.

Fig. 05

Top regions by affinity

Actor fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~1.5M4.32×
02Louisiana~1.5M2.97×
03Arkansas~800K2.84×
04Alabama~1M2.41×
05Tennessee~1.5M1.82×
06Oklahoma~700K1.67×
07Missouri~900K1.49×
08Nebraska~300K1.44×
09South Dakota~100K1.33×
10Illinois~1.5M1.26×
11Kansas~400K1.26×
12Kentucky~500K1.22×
13Utah~400K1.13×
14Iowa~300K1.12×
15Florida~2.5M1.11×
16North Carolina~1M1.07×
17North Dakota~80K1.05×
18Georgia~1M1.03×
19Ohio~1M1.02×
20Wisconsin~500K0.99×
21Wyoming~50K0.98×
22Minnesota~500K0.96×
23West Virginia~200K0.92×
24Texas~3M0.91×
25Nevada~300K0.87×
26Arizona~600K0.84×
27Idaho~100K0.84×
28Montana~80K0.84×
29South Carolina~400K0.83×
30New Mexico~100K0.82×
31California~3M0.78×
32Indiana~500K0.77×
33Virginia~600K0.75×
34Michigan~700K0.74×
35Hawaii~100K0.73×
36Maryland~400K0.72×
37Oregon~300K0.72×
38Pennsylvania~900K0.71×
39New York~1.5M0.70×
40Washington~500K0.70×
41New Jersey~600K0.68×
42Connecticut~200K0.68×
43Alaska~50K0.68×
44Rhode Island~80K0.67×
45Delaware~60K0.66×
46New Hampshire~90K0.65×
47Colorado~400K0.64×
48Maine~80K0.63×
49Washington, District of Columbia~70K0.63×
50Massachusetts~400K0.61×
Fig. 06

Affinity by region

Affinity by region — Actor, United States
0.61×1.00×4.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Actor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Actor audience
#·InterestCategoryAffinity×
01Demi MooreMovies & TV4.29×
02Kelly OsbourneMusic & Radio4.29×
03Chris Evans (actor)Movies & TV4.29×
04Anna FarisMovies & TV4.29×
05Burt ReynoldsMovies & TV4.29×
06Robert RedfordMovies & TV3.39×
07Jason MomoaMovies & TV3.33×
08Billy Bob ThorntonMovies & TV3.22×
09Diane KeatonMovies & TV3.15×
10Tony AwardArts & Culture2.89×
11Bruce WillisMovies & TV2.59×
12Chuck NorrisMovies & TV2.20×
13Real propertyHome & Garden1.92×
14BeetlejuiceMovies & TV1.69×
15Michael JacksonMusic & Radio1.61×
16TicketmasterTravel & Leisure1.57×
17Ace HardwareHome & Garden1.55×
18HollywoodTravel & Leisure1.54×
19GeneticsKids & Family1.51×
20MSNNews1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Actor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Actor audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.23×
Community OrientationOPEN1.18×
TraditionCONSERVATISM1.18×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Actor audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.83×
Luxury OrientationPREMIUM0.87×
Pet OwnershipJOY0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Actor have in United States?

Actor has an estimated audience of 35,364,448 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Actor fans?

57.2% of Actor fans are female, 42.8% are male, with an average age of 38.6 years.

03

Which brands do Actor fans like most?

Actor fans show strongest brand affinity for Diane Keaton (3.15×), Demi Moore (4.29×), and Robert Redford (3.39×) over the country average.

04

Where do Actor fans live in United States?

Actor fans in United States are most concentrated in California (reach ~3M), Texas (reach ~3M), and Florida (reach ~2.5M). These three regions account for the largest share of the active audience.

05

What other brands do Actor fans also like?

Beyond Actor itself, the audience over-indexes on Demi Moore (4.29×), Robert Redford (3.39×), Kelly Osbourne (4.29×), and MSN (1.5×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Actor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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