A data profile of the people who buy, follow and care about Industrial Revolution in Italy — modelled from more than twelve digital signal sources. Industrial Revolution has an estimated audience of 3,617,705 people in Italy.
Industrial Revolution has an estimated audience of 3,617,705 people in Italy. 44.9% are female, 55.1% are male, average age 44.3. Top brand affinities: Wikipedia, Satire, WhatsApp, Personal finance, Genetics.
Top brand affinities include Wikipedia, Satire, WhatsApp, with strongest over-indexing on Wikipedia (6.86× the country average).
Demographically, the Industrial Revolution audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.
The typical Industrial Revolution fan in Italy is more male, around 44.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Industrial Revolution profile in Italy.
44.9% are female, 55.1% are male, average age 44.3.
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 44.3 |
| Estimated audience size | 3,617,705 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 15% | |
| 30-39 | 23% | |
| 40-49 | 25% | |
| 50+ | 29% |
of the worldwide Industrial Revolution audience comes from Italy.
| Country | Share |
|---|---|
| United States | 17.7% |
| Brazil | 9.0% |
| Italy | 5.8% |
The strongest cross-interests of the Industrial Revolution audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 6.86× | ||
| 02 | Muslim holidays | Politics & Society | 6.66× | ||
| 03 | Improvisation | Music & Radio | 4.85× | ||
| 04 | Satire | Literature | 4.46× | ||
| 05 | New Testament | Politics & Society | 4.13× | ||
| 06 | Genetics | Kids & Family | 2.44× | ||
| 07 | Mediaset | Technology & Electronics | 2.42× | ||
| 08 | General practitioner | Health | 2.29× | ||
| 09 | Subscription business model | Shopping | 2.26× | ||
| 10 | Champagne | Food & Beverages | 2.22× | ||
| 11 | Innovation | Business & Career | 1.98× | ||
| 12 | Volunteering | Politics & Society | 1.90× | ||
| 13 | Milk | Food & Beverages | 1.88× | ||
| 14 | Musical theatre | Movies & TV | 1.80× | ||
| 15 | Internet & Social Media | 1.64× | |||
| 16 | Personal finance | Business & Career | 1.60× | ||
| 17 | Coop | Food & Beverages | 1.60× | ||
| 18 | Singer-songwriter | Music & Radio | 1.57× | ||
| 19 | Borsa Italiana | Business & Career | 1.54× | ||
| 20 | SuperEnalotto | Games | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.69× | |
| Urban Lifestyle | OPEN | 1.50× | |
| Individualism | JOY | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.67× | |
| Healthy Lifestyle | BALANCE | 0.77× | |
| Mindfulness | BALANCE | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Industrial Revolution. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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