A data profile of the people who buy, follow and care about Industrial Revolution in Brazil — modelled from more than twelve digital signal sources. Industrial Revolution has an estimated audience of 5,577,266 people in Brazil.
Industrial Revolution has an estimated audience of 5,577,266 people in Brazil. 58.7% are female, 41.3% are male, average age 42.3. Top brand affinities: Instagram, Country music, Rock music, Shopping malls, Medicine.
Top brand affinities include Instagram, Country music, Rock music, with strongest over-indexing on Instagram (1.65× the country average).
Demographically, the Industrial Revolution audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
The typical Industrial Revolution fan in Brazil is more female, around 42.3 years old, with strong Patriotism tendencies and a notable affinity for Instagram.
The key figures that characterise the Industrial Revolution profile in Brazil.
58.7% are female, 41.3% are male, average age 42.3.
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 42.3 |
| Estimated audience size | 5,577,266 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 25% |
of the worldwide Industrial Revolution audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 17.7% |
| Brazil | 9.0% |
| Italy | 5.8% |
The strongest cross-interests of the Industrial Revolution audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Microwave oven | Home & Garden | 2.21× | ||
| 02 | Spanish language | Politics & Society | 2.10× | ||
| 03 | MSN | News | 1.97× | ||
| 04 | Bossa nova | Music & Radio | 1.97× | ||
| 05 | Lodging | Travel & Leisure | 1.91× | ||
| 06 | Public transport | Cars & Mobility | 1.89× | ||
| 07 | Khan Academy | Business & Career | 1.83× | ||
| 08 | Anne Hathaway | Movies & TV | 1.81× | ||
| 09 | Google Maps | Internet & Social Media | 1.71× | ||
| 10 | Master of Business Administration | Business & Career | 1.70× | ||
| 11 | Wikipedia | Internet & Social Media | 1.68× | ||
| 12 | Country music | Music & Radio | 1.67× | ||
| 13 | Rock music | Music & Radio | 1.67× | ||
| 14 | Internet & Social Media | 1.65× | |||
| 15 | Pop music | Music & Radio | 1.65× | ||
| 16 | Hip hop music | Music & Radio | 1.62× | ||
| 17 | GitHub | Internet & Social Media | 1.62× | ||
| 18 | Shopping malls | Shopping | 1.58× | ||
| 19 | Medicine | Business & Career | 1.56× | ||
| 20 | Dafiti | Fashion & Accessoires | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.76× | |
| Convenience Orientation | PREMIUM | 1.56× | |
| Individualism | JOY | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.71× | |
| Luxury Orientation | PREMIUM | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Industrial Revolution. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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