Rascasse Audience Intelligence

Pharmacy Audience in Malaysia

A data profile of the people who buy, follow and care about Pharmacy in Malaysia — modelled from more than twelve digital signal sources. Pharmacy has an estimated audience of 2,258,475 people in Malaysia.

#30among Field of study in Malaysia
#413among Topic in Malaysia
#83in Business & Career

The average Pharmacy fan in Malaysia is 41.4 years old, more female, and lives primarily in Selangor.

The audience is concentrated in Selangor, Kuala Lumpur, Johor.

Top brand affinities include Kebaya, Bawal, Scarf, with strongest over-indexing on Kebaya (2.28× the country average).

Demographically, the Pharmacy audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Career Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Pharmacy fan in Malaysia is more female, around 41.4 years old, with strong Career Orientation tendencies and a notable affinity for Kebaya.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Pharmacy profile in Malaysia.

Audience size
2.3M
in Malaysia
Gender
61.6%
38.4% male
Age
41.4
average years
Country rank
#538
Topic in Malaysia
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pharmacy fans

61.6% are female, 38.4% are male, average age 41.4.

Fig. 02

Gender split

61.6%
Female
38.4%
Male
Demographic split for Pharmacy audience in Malaysia
MetricValue
Female61.6%
Male38.4%
Average age41.4
Estimated audience size2,258,475
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Pharmacy audience in Malaysia
Age bracketShare%
16-1910%
20-2922%
30-3923%
40-4923%
50+22%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Pharmacy audience comes from Malaysia.

Worldwide audience distribution share by country for Pharmacy
CountryShare
United States19.7%
Italy6.9%
Brazil4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Malaysia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pharmacy audience in Malaysia is strongest.

Fig. 05

Top regions by affinity

Pharmacy fans by region: top regions in Malaysia
#RegionReachAffinity×
01Penang~300K2.22×
02Kuala Lumpur~700K1.71×
03Johor~500K1.58×
04Sarawak~200K1.29×
05Malacca~100K1.25×
06Selangor~700K1.18×
07Kedah~200K1.17×
08Sabah~200K1.14×
09Perak~200K0.98×
10Pahang~90K0.79×
11Negeri Sembilan~70K0.69×
12Putrajaya~7K0.56×
13Labuan~10K0.55×
14Terengganu~50K0.51×
15Perlis~20K0.48×
16Kelantan~50K0.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pharmacy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pharmacy audience
#·InterestCategoryAffinity×
01TunicFashion & Accessoires2.62×
02FreckleBeauty & Wellness2.33×
03KebayaFashion & Accessoires2.28×
04CleanserBeauty & Wellness2.06×
05TudongFashion & Accessoires2.05×
06ScarfFashion & Accessoires2.00×
07BawalFashion & Accessoires1.99×
08MoisturizerHome & Garden1.99×
09HeadscarfFashion & Accessoires1.97×
10Baju KurungTravel & Leisure1.93×
11StomachHealth1.79×
12ShawlFashion & Accessoires1.78×
13SoapBeauty & Wellness1.73×
14Diabetes mellitus awarenessHealth1.66×
15SkirtFashion & Accessoires1.65×
16CholesterolFood & Beverages1.64×
17Children's clothingFashion & Accessoires1.57×
18Skin careBeauty & Wellness1.55×
19PregnancyKids & Family1.55×
20BlouseFashion & Accessoires1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pharmacy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pharmacy audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.83×
IndividualismJOY1.42×
Design AffinityPREMIUM1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pharmacy audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.68×
Family OrientationCONSERVATISM0.70×
Need for SecurityCONSERVATISM0.79×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Pharmacy have in Malaysia?

Pharmacy has an estimated audience of 2,258,475 people in Malaysia, concentrated in Selangor and Kuala Lumpur.

02

What is the gender split and age of Pharmacy fans?

61.6% of Pharmacy fans are female, 38.4% are male, with an average age of 41.4 years.

03

Which brands do Pharmacy fans like most?

Pharmacy fans show strongest brand affinity for Kebaya (2.28×), Bawal (1.99×), and Scarf (2.0×) over the country average.

04

Where do Pharmacy fans live in Malaysia?

Pharmacy fans in Malaysia are most concentrated in Selangor (reach ~700K), Kuala Lumpur (reach ~700K), and Johor (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Pharmacy fans also like?

Beyond Pharmacy itself, the audience over-indexes on Bawal (1.99×), Scarf (2.0×), Shawl (1.78×), and Skin care (1.55×) compared to the Malaysia average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Malaysia who actively search for Pharmacy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Malaysia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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