Rascasse Audience Intelligence

Telenor Target Market in Norway

A data profile of the people who buy, follow and care about Telenor in Norway — modelled from more than twelve digital signal sources. Telenor has an estimated audience of 1,408,065 people in Norway.

#1among Mobile phone operator in Norway#12among Brand in Norway#10in Technology & Electronics

Telenor has an estimated audience of 1,408,065 people in Norway. 50.4% are female, 49.6% are male, average age 48.5. Top brand affinities: Circle K, Family, Nature, Apartment, Roku.

Top brand affinities include Circle K, Family, Nature, with strongest over-indexing on Circle K (8.39× the country average).

Demographically, the Telenor audience skews balanced with an average age of 48.5, and over-indexes on personality traits such as Community Orientation, Need for Security.

The typical Telenor fan in Norway is balanced, around 48.5 years old, with strong Community Orientation tendencies and a notable affinity for Circle K.

Category: Technology & Electronics · Type: Brand · Subtype: Mobile phone operator

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Telenor profile in Norway.

Audience size
1.4M
in Norway
Gender
50.4%♀
49.6% male
Age
48.5
average years
Country rank
#138
Brand in Norway
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Telenor

50.4% are female, 49.6% are male, average age 48.5.

Fig. 02

Gender split

50.4%
Female
49.6%
Male
Demographic split for Telenor audience in Norway
MetricValue
Female50.4%
Male49.6%
Average age48.5
Estimated audience size1,408,065
Fig. 03

Age distribution

Ø 48.5
average years
Age distribution of the Telenor audience in Norway
Age bracketShare%
16-198%
20-299%
30-3912%
40-4921%
50+50%
Fig. 04

Worldwide distribution

25.5%

of the worldwide Telenor audience comes from Norway.

Worldwide audience distribution share by country for Telenor
CountryShare
Sweden31.5%
Norway25.5%
Denmark19.1%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Telenor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Telenor audience
#·InterestCategoryAffinity×
01RokuMovies & TV13.73×
02Sky Sports F1Sports8.69×
03Circle KShopping8.39×
04Idris ElbaMovies & TV7.89×
05True crimeMovies & TV3.55×
06News magazineNews3.10×
07DinnerFood & Beverages2.17×
08Spar (retailer)Shopping2.06×
09Financial servicesBusiness & Career2.03×
10Facebook MessengerInternet & Social Media1.96×
11VacationsTravel & Leisure1.83×
12DessertsFood & Beverages1.74×
13CruisesTravel & Leisure1.73×
14ApartmentBusiness & Career1.67×
15NatureHome & Garden1.62×
16PsychologyBusiness & Career1.58×
17Hair productsBeauty & Wellness1.52×
18FamilyKids & Family1.51×
19Personal financeBusiness & Career1.51×
20HappinessHealth1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Telenor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Telenor audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.42×
Need for SecurityCONSERVATISM1.41×
Convenience OrientationPREMIUM1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Telenor audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.83×
Healthy LifestyleBALANCE0.85×
Design AffinityPREMIUM0.86×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Norway who actively search for Telenor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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