Rascasse Audience Intelligence

Jogging Audience in Poland

A data profile of the people who buy, follow and care about Jogging in Poland — modelled from more than twelve digital signal sources. Jogging has an estimated audience of 1,573,042 people in Poland.

#22among Sport in Poland
#671among Topic in Poland
#64in Sports

Jogging has an estimated audience of 1,573,042 people in Poland. 58.0% are female, 42.0% are male, average age 37.7. Top brand affinities: Rossmann, Do it yourself (DIY), Swimming, Pepco, Castorama.

Top brand affinities include Rossmann, Do it yourself (DIY), Swimming, with strongest over-indexing on Rossmann (2.19× the country average).

Demographically, the Jogging audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Sports Activity, Design Affinity.

The typical Jogging fan in Poland is more female, around 37.7 years old, with strong Sports Activity tendencies and a notable affinity for Rossmann.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Jogging profile in Poland.

Audience size
1.6M
in Poland
Gender
58.0%
42.0% male
Age
37.7
average years
Country rank
#992
Topic in Poland
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jogging fans

58.0% are female, 42.0% are male, average age 37.7.

Fig. 02

Gender split

58.0%
Female
42.0%
Male
Demographic split for Jogging audience in Poland
MetricValue
Female58.0%
Male42.0%
Average age37.7
Estimated audience size1,573,042
Fig. 03

Age distribution

Ø 37.7
average years
Age distribution of the Jogging audience in Poland
Age bracketShare%
16-1919%
20-2924%
30-3923%
40-4919%
50+15%
Fig. 04

Worldwide distribution

2.1%

of the worldwide Jogging audience comes from Poland.

Worldwide audience distribution share by country for Jogging
CountryShare
United States17.1%
Japan11.3%
Germany6.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jogging audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jogging audience
#·InterestCategoryAffinity×
01BB creamBeauty & Wellness4.19×
02AerobicsSports4.17×
03High-net-worth individualBusiness & Career3.88×
04Love & SexKids & Family2.95×
05Impulse purchaseShopping2.86×
06KitchenwareHome & Garden2.61×
07RossmannShopping2.19×
08Bedroom furnitureHome & Garden2.18×
09Kwestia SmakuFood & Beverages2.05×
10SwimmingSports2.03×
11GymnasticsSports2.00×
12DeichmannShopping1.88×
13Fast foodFood & Beverages1.67×
14PUDELEKNews1.67×
15Do it yourself (DIY)Home & Garden1.64×
16PepcoFashion & Accessoires1.63×
17RenovationHome & Garden1.60×
18Sportswear (activewear)Fashion & Accessoires1.57×
19Leroy MerlinShopping1.54×
20CastoramaShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jogging audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Jogging audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.68×
Design AffinityPREMIUM1.51×
SustainabilityBALANCE1.40×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Jogging audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.87×
IndividualismJOY0.89×
Convenience OrientationPREMIUM0.92×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Poland who actively search for Jogging. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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