Jogging Audience in Germany

Jogging logo

Jogging has an estimated audience of 4,921,074 people in Germany. 53.1% are female, 46.9% are male, average age 38.8. Top brand affinities: Progressive rock, Preacher (comics), Icon (magazine), Information sensitivity, Glashütte.

Top brand affinities include Progressive rock, Preacher (comics), Icon (magazine), with strongest over-indexing on Progressive rock (1.71× the country average). Demographically, the Jogging audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Indulgence, Sports Activity.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Jogging fans

Demographic split for Jogging audience in Germany
MetricValue
Female53.1%
Male46.9%
Average age38.8
Estimated audience size4,921,074

Audience persona

The typical Jogging fan in Germany is balanced, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for Progressive rock.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jogging audience
BrandAffinityCategory
Progressive rock1.71×Music & Radio
Preacher (comics)5.43×Literature
Icon (magazine)1.63×Arts & Culture
Information sensitivity3.18×Technology & Electronics
Glashütte2.47×Travel & Leisure
Hypothec3.13×Business & Career
Euphonium6.05×Music & Radio
Home Delivery1.52×Food & Beverages
Esra Erol2.94×Movies & TV
Graham Greene2.35×Literature
Graham Greene (actor)2.04×
Molly Hatchet6.53×Music & Radio
Whist2.71×Games
Malayalam3.45×Politics & Society
Carrie (novel)2.69×Literature
The Equalizer2.25×Movies & TV
Jason Clarke (actor)2.05×Movies & TV
Hà Tĩnh5.62×Travel & Leisure
Google Home2.37×Technology & Electronics
Fatteh4.29×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jogging audience
TraitClusterScore
IndulgenceJOY1.51
Sports ActivityPOWER1.48
Early Adopter MentalityPOWER1.34
SustainabilityBALANCE1.33
Healthy LifestyleBALANCE1.26
Pet OwnershipJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for Jogging
CountryShare
United States17.1%
Japan11.3%
Germany6.6%

See Jogging audiences in other countries

More Sport audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jogging. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.