Popularity ranking · Poland

The 100 most popular Travel & Leisure audiences in Poland

This curated ranking covers the 100 largest travel & leisure audiences in Poland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 13k travel & leisure audiences tracked in Poland, the 100 ranked here account for the largest measured audience reach. Poland, Bridge and Warsaw lead the list with a combined estimated audience of 30M people. Across all 100 entries the average audience size is 2.9M, and the largest, Poland, reaches around 13M people in Poland. Audience size is the estimated number of unique people in Poland who actively engage with each travel & leisure audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Poland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Poland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Poland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Poland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Poland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Białystok 1.8M 35.6 48.6% City
77 Mountains 1.8M 41.1 58.8% Travel type
78 France 1.8M 36.8 74.6% Country
79 Russia 1.8M 37.2 53.4% Country
80 Lesser Poland Voivodeship 1.8M 34.5 59.7%
81 Vistula 1.8M 34.3 55.2% River
82 Greece 1.7M 39.6 65.3% Country
83 Travel Adventures 1.7M 40.1 56.3%
84 Spain 1.7M 39.8 59.9% Country
85 Gliwice 1.7M 38.8 56.7% City
86 Skyscanner 1.7M 40.3 71.2% Travel website
87 London 1.7M 38.5 58.0% City
88 Eurasia 1.7M 32.8 48.2%
89 Gdynia 1.7M 35.0 57.4% City
90 Luxury yacht 1.6M 41.8 52.6%
91 Yacht 1.6M 44.1 46.5%
92 Flightradar24 1.6M 38.4 27.6%
93 Zakopane 1.6M 39.3 66.4%
94 Holiday cottage 1.6M 43.5 62.2%
95 Tatra Mountains 1.6M 42.8 57.0% Region
96 Łódź 1.5M 40.6 62.5% City
97 Kielce 1.5M 37.2 48.5% City
98 North America 1.5M 36.7 46.9% Continent
99 Berlin 1.5M 38.7 67.3% City
100 Mokotów 1.5M 35.4 59.6%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular travel & leisure audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Poland and ranks each travel & leisure audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest travel & leisure audience in Poland?

Poland currently leads with an estimated audience of 13M people in Poland.

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