A data profile of the people who buy, follow and care about France in Poland — modelled from more than twelve digital signal sources. France has an estimated audience of 1,772,677 people in Poland.
France has an estimated audience of 1,772,677 people in Poland. 74.6% are female, 25.4% are male, average age 36.8. Top brand affinities: Brigitte Bardot, Pepco, Rossmann, Gazeta Wyborcza, Flower.
Top brand affinities include Brigitte Bardot, Pepco, Rossmann, with strongest over-indexing on Brigitte Bardot (7.33× the country average).
Demographically, the France audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Indulgence, Career Orientation.
The typical France fan in Poland is more female, around 36.8 years old, with strong Indulgence tendencies and a notable affinity for Brigitte Bardot.
The key figures that characterise the France profile in Poland.
74.6% are female, 25.4% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 74.6% |
| Male | 25.4% |
| Average age | 36.8 |
| Estimated audience size | 1,772,677 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 24% | |
| 30-39 | 22% | |
| 40-49 | 18% | |
| 50+ | 14% |
of the worldwide France audience comes from Poland.
| Country | Share |
|---|---|
| France | 15.8% |
| United States | 9.2% |
| Italy | 8.8% |
The strongest cross-interests of the France audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Brigitte Bardot | Movies & TV | 7.33× | ||
| 02 | Bodrum | Travel & Leisure | 2.45× | ||
| 03 | Canva | Technology & Electronics | 2.31× | ||
| 04 | Summer vacation | Travel & Leisure | 2.07× | ||
| 05 | Long hair | Beauty & Wellness | 2.04× | ||
| 06 | Paleolithic diet | Health | 1.90× | ||
| 07 | Sushi | Food & Beverages | 1.86× | ||
| 08 | C&A | Shopping | 1.79× | ||
| 09 | Rossmann | Shopping | 1.78× | ||
| 10 | Modern architecture | Arts & Culture | 1.78× | ||
| 11 | KiK | Shopping | 1.77× | ||
| 12 | Bikini | Fashion & Accessoires | 1.74× | ||
| 13 | Kwestia Smaku | Food & Beverages | 1.67× | ||
| 14 | TripAdvisor | Travel & Leisure | 1.62× | ||
| 15 | Mascara | Beauty & Wellness | 1.62× | ||
| 16 | Pepco | Fashion & Accessoires | 1.61× | ||
| 17 | Shampoo | Beauty & Wellness | 1.61× | ||
| 18 | otoMoto.pl | Cars & Mobility | 1.60× | ||
| 19 | Gazeta Wyborcza | News | 1.53× | ||
| 20 | Flower | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.67× | |
| Career Orientation | POWER | 1.39× | |
| Spirituality | BALANCE | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.87× | |
| Pet Ownership | JOY | 0.89× | |
| Creativity | OPEN | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for France. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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